LEADER 01061nam--2200361---4500 001 990000907700203316 005 20050518131118.0 010 $a0-631-16873-7 035 $a0090770 035 $aUSA010090770 035 $a(ALEPH)000090770USA01 035 $a0090770 100 $a20020128d1989----km-y0ENGy0103----ba 101 $aeng 102 $aGB 200 1 $aShakespeare and the popular voice$fAnnabel Patterson 210 $aCambridge$cB. Blackwell$d1989 215 $aVII, 195 p.$d23 cm 606 $aShakespeare, William$xStudi 676 $a822.33 700 1$aPATTERSON,$bAnnabel$0132011 801 0$aIT$bsalbc$gISBD 912 $a990000907700203316 951 $aVII.3.B. 129(IL i I 415)$b74820 EC$cIL i 959 $aBK 969 $aECO 979 $aPATTY$b90$c20020128$lUSA01$h1033 979 $c20020403$lUSA01$h1734 979 $aDLAS$b10$c20040308$lUSA01$h1110 979 $aPATRY$b90$c20040406$lUSA01$h1702 979 $aCOPAT3$b90$c20050518$lUSA01$h1311 996 $aShakespeare and the popular voice$9970533 997 $aUNISA LEADER 03599nam 2200625 450 001 9910820314503321 005 20230803221912.0 010 $a93-5150-406-9 010 $a93-5150-046-2 035 $a(CKB)2550000001341764 035 $a(EBL)1760165 035 $a(OCoLC)886114299 035 $a(SSID)ssj0001288538 035 $a(PQKBManifestationID)12531387 035 $a(PQKBTitleCode)TC0001288538 035 $a(PQKBWorkID)11294317 035 $a(PQKB)11563310 035 $a(MiAaPQ)EBC1760165 035 $a(Au-PeEL)EBL1760165 035 $a(CaPaEBR)ebr10904391 035 $a(CaONFJC)MIL634351 035 $a(EXLCZ)992550000001341764 100 $a20140813h20142014 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aCorporate reputation decoded $ebuilding, managing and strategising for corporate excellence /$fAsha Kaul, Avani Desai 210 1$aNew Delhi, India :$cSage Response,$d2014. 210 4$dİ2014 215 $a1 online resource (323 p.) 300 $aIncludes index. 311 $a81-321-1774-3 311 $a1-322-03100-2 327 $aCover; Contents; Preface; Acknowledgements; 1 - An Overview of Corporate Reputation: A Hammer or a Tool?; SECTION I - Understanding Corporate Reputation; 2 - Waltzing with Stakeholders to Score on Corporate Reputation; SECTION II - Building Corporate Reputation; 3- Redeeming Corporate Trust and Reputation: A Systemic Look at Corporate Governance and Ethics; 4 - Orchestrating the Song and Dance of Reputation: The Role of Leaders; 5 - Increasing Crescendo: Wooing Investors for Market Valuation and Visibility; 6 - Seeking Relational Rentand Hedging Risk: Building Reputation with the Government 327 $aSECTION III - Managing Corporate Reputation7 - Unleashing the Potential of Social Responsibility for Reputational Gain: Managing Social Impact; 8 - Choreographing the Organisation - Media Tango: Managing Media Relations; 9 - Understanding the 'Tweet. Post.Call. Comment' Affair: Managing Reputation through Social Media; 10 - Restoring Confidence and Re-engineering Stakeholder Frames in 'The Eye of the Storm': Crisis Management; SECTION IV - Strategising Corporate Reputation; 11 - 'Walk the Talk' and 'Talk the Walk': Strategising Corporate Reputation 327 $aIndex I - Companies, Regulatory Bodies and InstitutesIndex II - People; About the Authors 330 $aCorporate Reputation Decoded is the first book of its kind that traces the journey of Indian companies in building corporate reputation (CR). The book addresses CR in the Indian context and is in response to the growing interest of companies in this area. The book explains the process of building, maintaining and strategising for CR. It also discusses various aspects of CR-company's stakeholders, situations demanding CR interventions, and the impact of a company's culture, ethics and leadership on its CR. The book expounds on these using Indian cases (Tata, Infosys, HUL, Reliance, Aditya Birl 606 $aCorporations$xPublic relations$zIndia 606 $aCorporate image$zIndia 606 $aOrganizational effectiveness$zIndia 615 0$aCorporations$xPublic relations 615 0$aCorporate image 615 0$aOrganizational effectiveness 676 $a659.2 700 $aKaul$b Asha$01636003 702 $aDesai$b Avani 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910820314503321 996 $aCorporate reputation decoded$93977060 997 $aUNINA LEADER 01751oam 2200517zu 450 001 9910142714103321 005 20241212215514.0 010 $a9781509086610 010 $a1509086617 035 $a(CKB)1000000000331084 035 $a(SSID)ssj0000396787 035 $a(PQKBManifestationID)12120761 035 $a(PQKBTitleCode)TC0000396787 035 $a(PQKBWorkID)10334468 035 $a(PQKB)10451736 035 $a(EXLCZ)991000000000331084 100 $a20160829d2007 uy 101 0 $aeng 181 $ctxt 182 $cc 183 $acr 200 10$a2007 IEEE International Conference on Web Services : (ICWS 2007) : proceedings : Salt Lake City, Utah, USA 210 31$a[Place of publication not identified]$cIEEE Computer Society$d2007 300 $aBibliographic Level Mode of Issuance: Monograph 311 08$a9780769529240 311 08$a0769529240 606 $aWeb services$vCongresses 606 $aTelecommunications$2HILCC 606 $aElectrical & Computer Engineering$2HILCC 606 $aEngineering & Applied Sciences$2HILCC 615 0$aWeb services 615 7$aTelecommunications 615 7$aElectrical & Computer Engineering 615 7$aEngineering & Applied Sciences 676 $a006.7/6 702 $aBirman$b Kenneth P. 702 $aZhang$b Liang-Jie 702 $aZhang$b Liang-Jie 702 $aZhang$b Jia 712 02$aIEEE Computer Society Technical Community for Services Computing. 712 12$aIEEE International Conference on Web Services. 801 0$bPQKB 906 $aPROCEEDING 912 $a9910142714103321 996 $a2007 IEEE International Conference on Web Services : (ICWS 2007) : proceedings : Salt Lake City, Utah, USA$92304304 997 $aUNINA