LEADER 01896nam 2200601 a 450 001 9910819755603321 005 20200520144314.0 010 $a1-282-96818-1 010 $a9786612968181 010 $a600-00-2361-8 035 $a(CKB)2670000000001725 035 $a(OCoLC)320398504 035 $a(CaPaEBR)ebrary10285922 035 $a(SSID)ssj0000671977 035 $a(PQKBManifestationID)11396407 035 $a(PQKBTitleCode)TC0000671977 035 $a(PQKBWorkID)10624653 035 $a(PQKB)10429982 035 $a(MiAaPQ)EBC3010962 035 $a(Au-PeEL)EBL3010962 035 $a(CaPaEBR)ebr10285922 035 $a(CaONFJC)MIL296818 035 $a(OCoLC)923633540 035 $a(EXLCZ)992670000000001725 100 $a20090804d2009 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aBrand management for international hotels /$fMaria Patricia 205 $a1st ed. 210 $aChandni Chowk, Delhi $cGlobal Media$d2009 215 $a1 online resource (105 pages) 300 $aCover title. 311 0 $a93-80075-63-4 327 $aIntro Table of Contents Introduction to Hotel Business Brand Management Brand Loyalty Hospitality Trend Window Guest Management Enterprises Restaurant Association (IH & RA) 606 $aHospitality industry$xMarketing 606 $aBranding (Marketing) 606 $aProduct management 606 $aBrand loyalty 615 0$aHospitality industry$xMarketing. 615 0$aBranding (Marketing) 615 0$aProduct management. 615 0$aBrand loyalty. 700 $aPatricia$b Maria$01665971 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910819755603321 996 $aBrand management for international hotels$94024960 997 $aUNINA