LEADER 03381nam 22007453u 450 001 9910819659803321 005 20230809152146.0 010 $a0-7486-4417-2 024 7 $a10.1515/9780748644179 035 $a(CKB)3710000000561643 035 $a(EBL)4306091 035 $a(SSID)ssj0001591816 035 $a(PQKBManifestationID)16289923 035 $a(PQKBTitleCode)TC0001591816 035 $a(PQKBWorkID)14226017 035 $a(PQKB)10914691 035 $a(MiAaPQ)EBC4306091 035 $a(DE-B1597)616297 035 $a(DE-B1597)9780748644179 035 $a(EXLCZ)993710000000561643 100 $a20160118d2015|||| u|| | 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aMedia, persuasion and propaganda$b[electronic resource] /$fMarshall Soules 210 $aEdinburgh $cEdinburgh University Press$d2015 215 $a1 online resource (301 p.) 225 1 $aMedia Topics 300 $aDescription based upon print version of record. 311 $a0-7486-4416-4 327 $aMedia, Persuasion and Propaganda; Copyright; Contents; Figures; Acknowledgements; Preface Tricksters at Play; Introduction The Spectrum of Persuasion; 1 Rhetoric and Persuasion; 2 Compelling Images; 3 Public Opinion and Manufacturing Consent; 4 Advertising and Consumer Culture; 5 Psychology of Influence; 6 Propaganda and War; 7 Toward a Rhetoric of Film; 8 Propaganda and Global Economics ; 9 Making News ; 10 Performing Propaganda; Bibliography; Multimedia; Index 330 $aLiving in a saturated media environment, we are crowded from all sides by persuasive messages and information. Advice, promotion and propaganda form a spectrum of persuasion - and everywhere we see it performed in its full theatricality, complete with actors, scripts, props and costumes. Based on enduring rhetorical principles, these persuasive techniques and the psychology behind them have become increasingly sophisticated during the 'age of persuasion', a century of applied research in advertising, advocacy, public relations, mass entertainment and social control. Media, Persuasion, and Propaganda guides the reader through the many varieties of persuasion and its performance, exploring the protocols of rhetoric unique to the medium, from orality and print to film and digital images. 410 0$aMedia Topics 517 $aMedia Topics 606 $aMass media$vCase studies 606 $aMass media 606 $aMass media and propaganda 606 $aMass Media 606 $aPropaganda 606 $aPropaganda 606 $aPersuasion (Psychology) 606 $aCommunication & Mass Media$2HILCC 606 $aJournalism & Communications$2HILCC 615 0$aMass media 615 0$aMass media 615 0$aMass media and propaganda 615 2$aMass Media. 615 2$aPropaganda . 615 0$aPropaganda. 615 0$aPersuasion (Psychology) 615 7$aCommunication & Mass Media 615 7$aJournalism & Communications 676 $a302.23 700 $aSoules$b Marshall$01613580 712 02$aProQuest (Firm) 712 02$aWalter de Gruyter & Co. 801 0$bAU-PeEL 801 1$bAU-PeEL 801 2$bAU-PeEL 906 $aBOOK 912 $a9910819659803321 996 $aMedia, persuasion and propaganda$93942960 997 $aUNINA