LEADER 02424nam 2200517Ia 450 001 9910819473503321 005 20200520144314.0 010 $a87-630-9959-4 035 $a(CKB)1000000000005370 035 $a(OCoLC)77083575 035 $a(CaPaEBR)ebrary10052010 035 $a(SSID)ssj0000282112 035 $a(PQKBManifestationID)11219467 035 $a(PQKBTitleCode)TC0000282112 035 $a(PQKBWorkID)10316739 035 $a(PQKB)10084278 035 $a(MiAaPQ)EBC3400740 035 $a(Au-PeEL)EBL3400740 035 $a(CaPaEBR)ebr10052010 035 $a(EXLCZ)991000000000005370 100 $a20030923d2002 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aMultinational enterprises in emerging markets /$fYadong Luo 205 $a1st ed. 210 $a[Copenhagen] $cCopenhagen Business School Press ;$aAbingdon $cMarston Book Services [distributor]$dc2002 215 $a1 online resource (407 p.) 300 $aIncludes index. 311 $a87-630-0046-6 327 $aIntro -- Contents -- Preface -- 1. Assessing Emerging Markets: Country Competitiveness and Industrial Environment -- 2. Facing Regulatory Environments in Emerging Markets: Shifts of Inbound FDI Policies -- 3. Dealing with Emerging Market Governments: Relationship Building and Development -- 4. Balancing Business Ethics and Culture: Corruption and Personal Networking in Emerging Markets -- 5. Curtailing Liabilities of Foreignness in Emerging Markets: Defensive vs. Offensive Approaches -- 6. Entering Emerging Markets: Where, When, and How -- 7. Partnering with Emerging Market Firms: Joint Venture Formation and Management -- 8. Linking Emerging Market Operations with Global Integration: Parent- Subsidiary Relations -- Case 1. Exxon in China -- Case 2. Wal-Mart in Mexico -- Case 3. Sony in Poland and Brazil -- Case 4. Philip Morris in Russia -- Case 5. Troika Potato Chips -- Index. 606 $aInternational business enterprises 606 $aCompetition, International 615 0$aInternational business enterprises. 615 0$aCompetition, International. 676 $a338.88 700 $aLuo$b Yadong$01626615 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910819473503321 996 $aMultinational enterprises in emerging markets$93962752 997 $aUNINA