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181   $2rdacontent
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200 14$aThe strategic storyteller $econtent marketing in the age of the educated consumer /$fAlexander Jutkowitz
210  1$aHoboken, New Jersey :$cWiley,$d2017.
210  4$dİ2017
215   $a1 online resource (162 pages) $cillustrations
300   $aIncludes index.
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996   $aThe strategic storyteller$94088220
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