LEADER 02238nam 2200409 450 001 9910818178603321 005 20230124195900.0 010 $a90-272-6179-2 035 $a(CKB)4100000009936900 035 $a(MiAaPQ)EBC5979638 035 $a(EXLCZ)994100000009936900 100 $a20191211d2019 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 00$aScience communication on the Internet $eold genres meet new genres /$fedited by Maria-Jose? Luzo?n, Carmen Pe?rez-Llantada 210 1$aAmsterdam ;$aPhiladelphia :$cJohn Benjamins Publishing Company,$d[2019] 210 4$dİ2019 215 $a1 online resource (250 pages) 225 1 $aPragmatics & beyond ;$v308 311 $a90-272-0466-7 330 $a"This book examines the expanding world of genres on the Internet to understand issues of science communication today. The book explores how some traditional print genres have become digital, how some genres have evolved into new digital hybrids, and how and why new genres have emerged and are emerging in response to new rhetorical exigences and communicative demands. Because social actions are in constant change and, ensuing from this, genres evolve faster than ever, it is important to gain insight into the interrelations between old genres and new genres and the processes underpinning the construction of new genre sets, chains and assemblages for communicating scientific research to both expert and diversified audiences. In examining scientific genres on the Internet this book seeks to illustrate the increasing diversification of genre ecologies and their underlying social, disciplinary and individual agendas"--$cProvided by publisher. 410 0$aPragmatics & beyond ;$v308. 606 $aScience$xComputer network resources 615 0$aScience$xComputer network resources. 676 $a004.6780245 702 $aLuzo?n$b Mari?a Jose?$f1969- 702 $aPe?rez-Llantada$b Carmen 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910818178603321 996 $aScience communication on the Internet$94079868 997 $aUNINA