LEADER 03607nam 2200685 450 001 9910818103303321 005 20200520144314.0 010 $a1-4002-3104-3 010 $a0-8144-4922-0 035 $a(CKB)3710000000274849 035 $a(EBL)1707768 035 $a(OCoLC)893336574 035 $a(SSID)ssj0001347104 035 $a(PQKBManifestationID)12603570 035 $a(PQKBTitleCode)TC0001347104 035 $a(PQKBWorkID)11343504 035 $a(PQKB)11066404 035 $a(Au-PeEL)EBL1707768 035 $a(CaPaEBR)ebr10951958 035 $a(CaONFJC)MIL650431 035 $a(CaSebORM)9780814449219 035 $a(MiAaPQ)EBC1707768 035 $a(EXLCZ)993710000000274849 100 $a20141015h20152015 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aBehind every good decision $ehow anyone can use business analytics to turn data into profitable insight /$fPiyanka Jain and Puneet Sharma ; edited by Lakshmi Jayaraman 205 $a1st edition 210 1$aNew York :$cAmerican Management Association,$d2015. 210 4$dİ2015 215 $a1 online resource (276 p.) 300 $aIncludes index. 311 $a1-322-19151-4 311 $a0-8144-4921-2 320 $aIncludes bibliographical references and index. 327 $a""Cover""; ""Title""; ""Copyright""; ""Contents""; ""Preface""; ""Acknowledgments""; ""Introduction""; ""SECTION 1a???HELLO ANALYTICS!""; ""1. Analytics or Die""; ""2. What Is Analytics?""; ""3. Top Seven Analytics Methodologies""; ""SECTION 2a???DIVING DEEP""; ""4. B.A.D.I.R.: Business Analytics in Five Simple Steps""; ""5. Predictive Analytics, aka Rocket Science""; ""6. Data and Analytics Tools""; ""SECTION 3a???LEADERSHIP TOOLKIT""; ""7. Analytics and Leadership""; ""8. Competing on Analytics""; ""9. Analytics Leader's Playbook""; ""10. Making It Happen""; ""11. Common Pitfalls"" 327 $a""SECTION 4a???ANALYTICS AT WORK: TEN CASE STUDIES""""Appendix""; ""Notes""; ""Index""; ""A""; ""B""; ""C""; ""D""; ""E""; ""F""; ""G""; ""H""; ""I""; ""J""; ""K""; ""L""; ""M""; ""N""; ""O""; ""P""; ""Q""; ""R""; ""S""; ""T""; ""U""; ""V""; ""W""; ""Y""; ""Z""; ""About the Authors""; ""Free Sample Chapter from Data Crush by Christopher Surdak"" 330 $aThere is a costly misconception in business today-that the only data that matters is BIG data, and that complex tools and data scientists are required to extract any practical information. Nothing could be further from the truth. In Behind Every Good Decision, authors and analytics experts Piyanka Jain and Puneet Sharma demonstrate how professionals at any level can take the information at their disposal and leverage it to make better decisions. The authors' streamlined frame work demystifies the process 606 $aBusiness planning$xStatistical methods 606 $aDecision making$xStatistical methods 606 $aManagement$xStatistical methods 606 $aData mining 615 0$aBusiness planning$xStatistical methods. 615 0$aDecision making$xStatistical methods. 615 0$aManagement$xStatistical methods. 615 0$aData mining. 676 $a658.4/034 700 $aJain$b Piyanka$01707276 702 $aSharma$b Puneet 702 $aayaraman$b Lakshmi 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910818103303321 996 $aBehind every good decision$94095345 997 $aUNINA