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100   $a19980901d1999      ub         0
101 0 $aeng
135   $aur|||||||||||
181   $ctxt
182   $cc
183   $acr
200 10$aAssembled in Japan$b[electronic resource] $eelectrical goods and the making of the Japanese consumer /$fSimon Partner
205   $aReprint 2019
210   $aBerkeley $cUniversity of California Press$dc1999
215   $a1 online resource (319 p.)
300   $aBibliographic Level Mode of Issuance: Monograph
311 0 $a0-520-21792-6 
311 0 $a0-520-21939-2 
320   $aIncludes bibliographical references (p. 271-290) and index.
327   $tFront matter --$tContents --$tIllustrations --$tTables --$tAcknowledgments --$tIntroduction --$t1. Electrifying Japan --$t2. Reenvisioning Japan --$t3. The Vision of America --$t4. The Technologies of Desire --$t5. Creating the "Bright Life" --$t6. Nimble Fingers --$tConclusion --$tAppendix: Tables --$tNotes --$tBibliography --$tIndex
330 8 $aThis volume investigates the rise of the Japanese electronics industry. It discovers that behind the meteoric rise of electrical goods companies was neither the iron hand of Japan's Ministry of International Trade and Industry nor a government-sponsored export-led growth policy.
606   $aElectronic industries$zJapan
606   $aConsumers$zJapan
610   $a20th century japanese culture.
610   $a20th century japanese history.
610   $aamerican occupation.
610   $aasian economics.
610   $aasian history.
610   $abusiness leadership.
610   $aconsumer culture.
610   $aconsumerism.
610   $acultural studies.
610   $aelectrical goods.
610   $aexport government policy.
610   $aindustrial economics.
610   $ajapan.
610   $ajapanese consumer.
610   $ajapanese electronics industry.
610   $amass consumer society.
610   $amatsushita.
610   $aministry of international trade and industry.
610   $asocial change.
610   $asony.
610   $astudy of the east asian institute columbia university series.
610   $atoshiba.
615  0$aElectronic industries
615  0$aConsumers
676   $a338.4/7621381/0952
700   $aPartner$b Simon$0985847
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906   $aBOOK
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996   $aAssembled in Japan$94095471
997   $aUNINA