LEADER 02796nam 2200529I 450 001 9910817259903321 005 20200520144314.0 010 $a0-429-25217-X 010 $a1-4398-4582-4 010 $a1-4398-4581-6 010 $a1-4398-9123-0 035 $a(CKB)2670000000593403 035 $a(Au-PeEL)EBL1446753 035 $a(CaPaEBR)ebr11166115 035 $a(OCoLC)801987221 035 $a(CaSebORM)9781439845813 035 $a(MiAaPQ)EBC1446753 035 $a(EXLCZ)992670000000593403 100 $a20180611d2011 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $2rdacontent 182 $2rdamedia 183 $2rdacarrier 200 10$aYour customers' perception of quality $ewhat it means to your bottom line and how to control it /$fby Baboo Kureemun and Robert Fantina 205 $a1st edition 210 1$aBoca Raton, FL :$cProductivity Press, an imprint of Taylor and Francis,$d2011. 215 $a1 online resource (216 pages) $cillustrations 225 0 $aProductivity Press Book 311 $a1-322-61558-6 311 $a1-4398-9351-9 320 $aIncludes bibliographical references. 327 $achapter 1 The Neglected Frontier of Quality in Today?s Qualitysphere -- chapter 2 Why Customers? Perception of Quality Is So Important -- chapter 3 Demonstrating the Return on Investment in Customer Perception of Quality -- chapter 4 Garnering Support and Gaining Endorsement -- chapter 5 A Framework to Derive the Right Investments -- chapter 6 Managing a Journey of Continuous Improvement -- chapter 7 Metrics That Prove the Worth of the Initiatives -- chapter 8 Delivering a Capability to Sustain Customers? Perception of Quality Function -- chapter 9 Common Hurdles That Plague Customers? Perception of Quality Initiatives. 330 3 $aProviding the insight and tools needed to improve the perception your customers have about the quality of your product or service, Your Customers' Perception of Quality: What It Means to Your Bottom Line and How to Control It introduces a ground-breaking model for measuring the impact of quality perception on your bottom line. Allowing you to look at quality from an outside-in, truly customer-centric perspective, the authors pave a concrete connection between enhanced customer perception and increased profitability. 606 $aQuality of products$xPublic opinion 606 $aConsumers$xAttitudes 615 0$aQuality of products$xPublic opinion. 615 0$aConsumers$xAttitudes. 676 $a658.4/013 700 $aKureemun$b Baboo$01671616 702 $aFantina$b Robert 801 0$bFlBoTFG 801 1$bFlBoTFG 906 $aBOOK 912 $a9910817259903321 996 $aYour customers' perception of quality$94034310 997 $aUNINA