LEADER 03275nam 2200517 450 001 9910814820803321 005 20220117134110.0 010 $a1-119-63589-6 010 $a1-119-63593-4 035 $a(CKB)4940000000149867 035 $a(MiAaPQ)EBC5988987 035 $a(CaSebORM)9781119635888 035 $a(EXLCZ)994940000000149867 100 $a20200106d2020 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aDynamic digital marketing $eachieve your digital marketing goals and maximise your profits to grow your business /$fDawn McGruer 210 1$aChichester, West Sussex, England :$cWiley,$d2020. 215 $a1 online resource (443 pages) 311 $a1-119-63588-8 327 $aThe evolution of digital -- Dawn of a new era -- Your digital journey -- Traditional V's digital marketing -- The digital skills gap & the maths of selling -- Digital marketing pitfalls to avoid -- The dynamic digital marketing model -- Search - the R.A.P.I.D traffic generator -- Social - the proven positioning process -- Send - the C.L.E.A.N customer cultivator -- Substance - the C.R.E.A.T.I.V.E content communicator -- Sell - the ultimate reach & retention radar -- Sponsor - the brilliant brand booster -- Strategy - the D.Y.N.A.M.I.C digital marketing dynamo -- Score - the radical results reaper -- Day plan - the digital marketing challenge -- The digital challenge -- Digital marketing success stories. 330 $a"Work to live or live to work? On average, we spend a third of our lives at work - 90,000 hours, to be exact - yet many of us still struggle to meet our personal goals and achieve financial success. Not anymore! Now you can turn your passion into profit with insights from thought leader, author, public speaker and award-winning Digital Marketing expert, Dawn McGruer. Dynamic Digital Marketing offers readers the ability to increase their online visibility and presence by using the author's 8 Step AWARD WINNING' digital marketing framework. Digital Marketing is at the hub of any business, and this book aims to help you and your business: Overcome obstacles and challenges related to marketing and online visibility and presence Reach your audience, and attract your target market Generate leads which turn into profitable customers Equip you with all the skills and knowledge you need to navigate the digital marketing age"--$cProvided by publisher. 606 $aInternet marketing 606 $aSuccess in business 606 $aSelling$xComputer network resources 606 $aVenda$xRecursos electrònics en xarxa$2lemac 606 $aMàrqueting per Internet$2lemac 606 $aÈxit en els negocis$2lemac 615 0$aInternet marketing. 615 0$aSuccess in business. 615 0$aSelling$xComputer network resources. 615 7$aVenda$xRecursos electrònics en xarxa 615 7$aMàrqueting per Internet 615 7$aÈxit en els negocis 676 $a658.872 700 $aMcGruer$b Dawn$01641253 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910814820803321 996 $aDynamic digital marketing$93985267 997 $aUNINA