LEADER 04193nam 2200817 a 450 001 9910814613003321 005 20200520144314.0 010 $a1-134-66825-2 010 $a0-203-13602-0 010 $a1-134-66826-0 010 $a1-280-01865-8 010 $a0-203-17115-2 010 $a9786610018659 024 7 $a10.4324/9780203136027 035 $a(CKB)1000000000252297 035 $a(EBL)165601 035 $a(OCoLC)49569394 035 $a(SSID)ssj0000212987 035 $a(PQKBManifestationID)11201701 035 $a(PQKBTitleCode)TC0000212987 035 $a(PQKBWorkID)10140465 035 $a(PQKB)11035450 035 $a(MiAaPQ)EBC165601 035 $a(EXLCZ)991000000000252297 100 $a20011112d2000 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aNursing the image $emedia, culture and professional identity /$fJulia Hallam 205 $a1st ed. 210 $aLondon $cRoutledge$d2000 215 $a1 online resource (253 p.) 300 $aDescription based upon print version of record. 311 $a0-415-18455-X 311 $a0-415-18454-1 320 $aIncludes bibliographical references and index. 327 $aCover; Nursing the images: Media, culture and professional identity; Copyright; Contents; Acknowledgements; List of illustrations; Illustration acknowledgements; Introduction: (Auto)biography, research and feminist cultural studies; 1. Images, identities and selves; Images: nursing and femininity; Identities: nurses and their professional image; Selves: personal conceptions of professional identity; 2. The popular imagination; Reification and recruitment: images in post-war Britain; Irreverence and romance: the 1950's and 1960's; Fascination and aspiration: the romantic ideal 327 $aSoap, sex and satire: the late 1960's and early 1970's 3. The professional imagination; A divided identity; Class divisions: job or profession?; Gender divisions: men enter the picture; Racial divisions: visible differences; Image and identity: Briggs and the image of nursing; 4. The personal imagination; Self-image and uniform identities; Knowing your place: hierarchy, status and the self; Out of place: re-location, racism and the 'other'; The 'proper nurse': self as image, image as self; 5. The contemporary imagination; Recruitment in crisis; Romance in crisis 327 $aEqual opportunities in crisis: medical drama Carry on caring; Notes; References and bibliography; Index 330 $aIdeas of 'nursing' and 'nurses' carry a powerful social charge. The image of the nurse continues to be a symbol of caring and of duty at the same time as it projects a view of femininity, 'stereotypical' in its gender relations.How has this image come to be constructed?An empirical investigation of representations of nursing practices in Britain focusing on publicity and promotional materials and their relationship to popular fictional narratives reveals a strong correlation between what are usually described as discrete forms of signification. Recruitment images, provide an 606 $aNurses$zGreat Britain$xPublic opinion 606 $aNurses$zGreat Britain$xPsychology 606 $aSex role$zGreat Britain 606 $aProfessional socialization$zGreat Britain 606 $aNursing$xSocial aspects$zGreat Britain 606 $aFeminist theory 606 $aNurses$zGreat Britain 606 $aPrejudices$zGreat Britain 606 $aSocial perception$zGreat Britain 606 $aStereotyping (Printing)$zGreat Britain 615 0$aNurses$xPublic opinion. 615 0$aNurses$xPsychology. 615 0$aSex role 615 0$aProfessional socialization 615 0$aNursing$xSocial aspects 615 0$aFeminist theory. 615 0$aNurses 615 0$aPrejudices 615 0$aSocial perception 615 0$aStereotyping (Printing) 676 $a610.730941 700 $aHallam$b Julia$f1952-$0893446 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910814613003321 996 $aNursing the image$93970524 997 $aUNINA