LEADER 03534nam 2200601 450 001 9910812298603321 005 20200520144314.0 010 $a1-5015-0593-9 010 $a1-5015-0602-1 024 7 $a10.1515/9781501506024 035 $a(CKB)4100000003666363 035 $a(DE-B1597)479485 035 $a(OCoLC)1032693227 035 $a(DE-B1597)9781501506024 035 $a(Au-PeEL)EBL5156261 035 $a(CaPaEBR)ebr11565773 035 $a(OCoLC)1038478688 035 $a(CaSebORM)9781501505935 035 $a(MiAaPQ)EBC5156261 035 $a(EXLCZ)994100000003666363 100 $a20180612d2018 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aDemand and supply integration $ethe key to world-class demand forecasting /$fMark A. Moon 205 $aSecond edition. 210 1$aBoston ;$aBerlin :$cDEG Press,$d[2018] 210 4$dİ2018 215 $a1 online resource (252 pages) 311 $a1-5015-1515-2 327 $tFrontmatter -- $tAbout De/G PRESS -- $tAcknowledgments -- $tContents -- $tPreface to the Second Edition -- $tChapter 1. The Case for Business Integration -- $tChapter 2. Demand/Supply Integration -- $tChapter 3. World-Class Demand/Supply Integration -- $tChapter 4. Forecasting as a Management Process -- $tChapter 5. Quantitative Forecasting Techniques -- $tChapter 6. Qualitative Forecasting -- $tChapter 7. Incorporating Market Intelligence into the Forecast -- $tChapter 8. Performance Measurement -- $tChapter 9. World-Class Demand Forecasting -- $tChapter 10. Bringing It Back to Demand/Supply Integration: Managing the Demand Review -- $tIndex 330 $aSupply chain professionals: master pioneering techniques for integrating demand and supply, and create demand forecasts that are far more accurate and useful! In Demand and Supply Integration, Dr. Mark Moon presents the specific design characteristics of a world-class demand forecasting management process, showing how to effectively integrate demand forecasting within a comprehensive Demand and Supply Integration (DSI) process. Writing for supply chain professionals in any business, government agency, or military procurement organization, Moon explains what DSI is, how it differs from approaches such as S&OP, and how to recognize the symptoms of failures to sufficiently integrate demand and supply. He outlines the key characteristics of successful DSI implementations, shows how to approach Demand Forecasting as a management process, and guides you through understanding, selecting, and applying the best available qualitative and quantitative forecasting techniques. You'll learn how to thoroughly reflect market intelligence in your forecasts; measure your forecasting performance; implement state-of-the-art demand forecasting systems; manage Demand Reviews, and much more. 606 $aEconomic forecasting 606 $aSupply and demand$xForecasting 610 $aDSI. 610 $aDemand Forecasting. 610 $aDemand and Supply Integration. 610 $aForecasting. 610 $aSupply Chain. 615 0$aEconomic forecasting. 615 0$aSupply and demand$xForecasting. 676 $a330.0112 686 $aQP 505$2rvk 700 $aMoon$b Mark A.$01620864 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910812298603321 996 $aDemand and supply integration$93953897 997 $aUNINA