LEADER 03403oam  2200685I  450 
001 9910811166803321
005 20240402023102.0
010   $a1-315-41883-5
010   $a1-315-41884-3
010   $a1-315-41885-1
010   $a1-61132-913-2
024 7 $a10.4324/9781315418858 
035   $a(CKB)2670000000501212
035   $a(EBL)1585262
035   $a(SSID)ssj0001081637
035   $a(PQKBManifestationID)12486327
035   $a(PQKBTitleCode)TC0001081637
035   $a(PQKBWorkID)11096881
035   $a(PQKB)11512746
035   $a(MiAaPQ)EBC1585262
035   $a(Au-PeEL)EBL1585262
035   $a(CaPaEBR)ebr10824195
035   $a(CaONFJC)MIL932535
035   $a(OCoLC)871317916
035   $a(OCoLC)954006691
035   $a(FINmELB)ELB159573
035   $a(EXLCZ)992670000000501212
100   $a20180706e20162014  uy         0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 14$aThe business of creativity $etoward an anthropology of worth /$fBrian Moeran
205   $a1st ed.
210  1$aLondon :$cRoutledge,$d2016.
215   $a1 online resource (301 p.)
225 0 $aAnthropology and business: crossing boundaries, innovating praxis ;$v1
300   $aFirst published 2014 by Left Coast Press, Inc.
300   $aIn the title, "C" is enclosed in a circle.
311   $a1-61132-912-4 
311   $a1-61132-911-6 
320   $aIncludes bibliographical references and index.
327   $aContents; Acknowledgements; Overture; Chapter 1. Circuits of Affordances; Chapter 2. Putting on a Show; Chapter 3. Ensemblages of Worth; Chapter 4. Shooting an Ad Campaign; Chapter 5. The Organization of Creativity; Chapter 6. Editing Fashion Magazines; Chapter 7. Symbolic Markets; Chapter 8. Designing Ceramics; Chapter 9. Craftsmanship; Chapter 10. Judging Artworks; Chapter 11. The Politics of Evaluation; Coda; Notes; References; Index; About the Author
330   $a"How does a group of people brought together because of their diverse skills and professional knowledge set out to be 'creative'? How are ongoing tensions between beauty, fame, and money resolved? In The Business of Creativity, Brian Moeran, a leading scholar and writer on the creative industries, takes the sacred relic of creativity out of the crypt and airs it in the ethnographic alley. In contrast to the persistent image of creativity as the spontaneous inspiration of a gifted individual, Moeran shows how creativity emerges from collaborative engagements among people, genres, institutions, materials and technologies. He alternates thick description of work in fashion, advertising, and ceramic art with theoretical innovations that shed new light on the aesthetic, symbolic, and economic dimensions of creativity and the production of worth"--$cProvided by publisher.
410  0$aAnthropology and Business
606   $aCreative ability$xEconomic aspects
606   $aCreative ability in business
615  0$aCreative ability$xEconomic aspects.
615  0$aCreative ability in business.
676   $a302.3/5
686   $aBUS007000$aSOC002010$2bisacsh
700   $aMoeran$b Brian$f1944-,$0646818
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910811166803321
996   $aThe business of creativity$94062298
997   $aUNINA