LEADER 02333nam 22005534a 450 001 9910810877403321 005 20200520144314.0 010 $a1-56750-731-X 035 $a(CKB)1000000000003493 035 $a(OCoLC)54885899 035 $a(CaPaEBR)ebrary10017896 035 $a(SSID)ssj0000280078 035 $a(PQKBManifestationID)11234821 035 $a(PQKBTitleCode)TC0000280078 035 $a(PQKBWorkID)10268559 035 $a(PQKB)11616481 035 $a(MiAaPQ)EBC3000568 035 $a(Au-PeEL)EBL3000568 035 $a(CaPaEBR)ebr10017896 035 $a(OCoLC)929144756 035 $a(EXLCZ)991000000000003493 100 $a19991027d2000 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aGrowing your business in emerging markets $epromise and perils /$fJohn A. Caslione and Andrew R. Thomas ; foreword by Joseph Tan 205 $a1st ed. 210 $aWestport, CT $cQuorum$d2000 215 $a1 online resource (271 p.) 300 $aBibliographic Level Mode of Issuance: Monograph 311 $a1-56720-339-6 320 $aIncludes bibliographical references (p. [249]) and index. 327 $aIntro -- Contents -- Illustrations -- Foreword -- Preface -- Acknowledgments -- Global Manifest Destiny -- The Promise of Emerging Markets -- Perils: The Inherent Realities of Emerging Markets -- Seizing the Advantage: Defining Your CompanyÌs Role in Emerging Markets -- The Local Presence: Selecting and Recruiting Emerging Market Distributors -- Maximizing Your Assets, Minimizing Your Risk: Training, Communicating with, and Controlling Your Emerging Market Distributors -- Bound Relationships: The Distributor Agreement -- The Final Imperative: Forging Global Manifest Destiny -- Appendix: Emerging Market Local Information Sources -- Selected Bibliography -- Index. 606 $aExport marketing 606 $aMarketing$zDeveloping countries 615 0$aExport marketing. 615 0$aMarketing 676 $a658.8/48 700 $aCaslione$b John A$01142012 701 $aThomas$b Andrew R$0129741 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910810877403321 996 $aGrowing your business in emerging markets$94055887 997 $aUNINA