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100   $a20100222d2010      uy         0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 10$aRunning an effective investor relations department $ea comprehensive guide /$fSteven M. Bragg
205   $a1st ed.
210   $aHoboken, N.J. $cWiley$dc2010
215   $a1 online resource (272 p.)
225 1 $a[Wiley corporate F & A]
300   $aIncludes index.
311 08$a9780470630303 
311 08$a0470630302 
327   $aRunning an Effective Investor Relations Department: A Comprehensive Guide; Contents; Preface; About the Author; Chapter 1: Managing Investor Relations; Chapter 2: Investor Relations Officer Position; Chapter 3: Creating the Company Story; Chapter 4: Event Management; Chapter 5: Public Communications; Chapter 6: Publications; Chapter 7: Investor Relations Web Site; Chapter 8: Management Discussion and Analysis Section; Chapter 9: Disclosure; Chapter 10: Forward-Looking Statements; Chapter 11: Providing Guidance; Chapter 12: Dealing with the Sell Side; Chapter 13: Dealing with the Buy Side
327   $aChapter 14: Dealing with Credit Rating AgenciesChapter 15: Dealing with Short Sellers and Activist Investors; Chapter 16: Dealing with the Board of Directors; Chapter 17: Major Stock Exchanges; Chapter 18: Monitoring the Market; Chapter 19: Blue Sky Laws; Chapter 20: Proxy Solicitations; Chapter 21: Dividends and Stock Buy-Backs; Chapter 22: Outsourcing Investor Relations; Chapter 23: Investor Relations Metrics; Index
330   $aThe ultimate guide to investor relations   Your one-stop resource for everything pertaining to your company's dealings with the investment community, Running an Effective Investor Relations Department provides investor relations professionals with essential day-to-day information. From creating and properly communicating a company's investment story, to dealing with both the sell side and buy side of the investment community, to providing guidance, and the form and frequency of that guidance, this authoritative resource covers it all. Addresses every possible area of the
410  0$aWiley corporate F & A series.
606   $aCorporations$xInvestor relations
606   $aCorporations$xPublic relations
615  0$aCorporations$xInvestor relations.
615  0$aCorporations$xPublic relations.
676   $a659.2
700   $aBragg$b Steven M$0472801
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910810623503321
996   $aRunning an effective investor relations department$93949776
997   $aUNINA