LEADER 03994nam 2200637Ia 450 001 9910810480503321 005 20240417033050.0 010 $a1-4384-3661-0 010 $a1-4416-7865-4 035 $a(CKB)2560000000068327 035 $a(OCoLC)793202793 035 $a(CaPaEBR)ebrary10574173 035 $a(SSID)ssj0000424372 035 $a(PQKBManifestationID)11281166 035 $a(PQKBTitleCode)TC0000424372 035 $a(PQKBWorkID)10470873 035 $a(PQKB)11463791 035 $a(MiAaPQ)EBC3407311 035 $a(MdBmJHUP)muse1761 035 $a(Au-PeEL)EBL3407311 035 $a(CaPaEBR)ebr10574173 035 $a(OCoLC)681741856 035 $a(EXLCZ)992560000000068327 100 $a20100802d2010 ub 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 04$aThe Obama effect$b[electronic resource] $emultidisciplinary renderings of the 2008 campaign /$fedited by Heather E. Harris, Kimberly R. Moffitt, Catherine R. Squires 205 $a1st ed. 210 $aAlbany $cState University of New York Press$dc2010 215 $a1 online resource (303 pages) 300 $aBibliographic Level Mode of Issuance: Monograph 311 $a1-4384-3659-9 320 $aIncludes bibliographical references and index. 327 $aThe Obama Effect: Multidisciplinary Renderings of the 2008 Campaign -- The Obama Effect: Multidisciplinary Renderings of the 2008 Campaign -- Table of Contents -- List of Figures -- Preface -- Acknowledgments -- Introduction -- Section I: Rhetoric -- White Males Lose Presidency for First Time: Exposing the Power of Whiteness through Obama's Victory -- Hermeneutical Rhetoric and Progressive Change: Barack Obama's American Exceptionalism -- Ghosts and Gaps: A Rhetorical Examination of Temporality and Spatial Metaphors in Barack Obama's "A More Perfect Union" -- Section II: New Media -- Media Politics 2.0: An Obama Effect -- The Webbed Message: Re-Visioning the American Dream -- The Resonant Message and the Powerful New Media: An Analysis of the Obama Presidential Campaign -- Beyond the Candidate: Obama, YouTube, and (My) Asian-ness -- Section III: Identities -- Post-Soul President: Dreams from My Father and the Post-Soul Aesthetic -- "Let Us Not Falter Before Our Complexity": Barack Obama and the Legacy of Ralph Ellison -- The Obama Effect on American Discourse about Racial Identity: Dreams from My Father (and Mother), Barack Obama's Search for Self -- Our First Unisex President? Obama, Critical Race Theory, and Masculinities Studies -- Section IV: Publics -- Oprah and Obama: Theorizing Celebrity Endorsement in U.S. Politics -- The Obama Mass: Barack Obama, Image, and Fear of the Crowd -- Mothers Out to Change U.S. Politics: Obama Mamas Involved and Engaged -- Section V: Representations -- For the Love of Obama: Race, Nation, and the Politics of Relation -- Framing a First Lady: Media Coverage of Michelle Obama's Role in the 2008 Presidential Election -- The Feminist (?) Hero versus the BlackMessiah: Contesting Gender and Race in the 2008 Democratic Primary -- Epilogue -- List of Contributors -- Index. 330 $aTimely, multidisciplinary analysis of Obama's presidential campaign, its context, and its impact. 606 $aPolitical campaigns$zUnited States 606 $aPresidents$zUnited States$xElection$y2008 606 $aRace relations in mass media 607 $aUnited States$xRace relations$xPolitical aspects 615 0$aPolitical campaigns 615 0$aPresidents$xElection 615 0$aRace relations in mass media. 676 $a973.932092 701 $aHarris$b Heather E$01649924 701 $aMoffitt$b Kimberly R$01649925 701 $aSquires$b Catherine R.$f1972-$01649926 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910810480503321 996 $aThe Obama effect$93999017 997 $aUNINA