LEADER 04715nam 2200649 a 450 001 9910459394503321 005 20200520144314.0 010 $a1-282-55741-6 010 $a9786612557415 010 $a1-84951-013-X 035 $a(CKB)2670000000034336 035 $a(EBL)944957 035 $a(OCoLC)796383972 035 $a(SSID)ssj0000404499 035 $a(PQKBManifestationID)12112044 035 $a(PQKBTitleCode)TC0000404499 035 $a(PQKBWorkID)10344571 035 $a(PQKB)11307246 035 $a(MiAaPQ)EBC944957 035 $a(PPN)228012627 035 $a(Au-PeEL)EBL944957 035 $a(CaPaEBR)ebr10439386 035 $a(CaONFJC)MIL255741 035 $a(EXLCZ)992670000000034336 100 $a20110114d2010 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aMagento 1.3 sales tactics cookbook$b[electronic resource] $eimprove your Magento store's sales and increase your profits with this collection of simple and effective tactical techniques /$fWilliam Rice 210 $aBirmingham, U.K. $cPackt Pub.$d2010 215 $a1 online resource (292 p.) 300 $aIncludes index. 311 $a1-84951-012-1 327 $aCover; Copyright; Credits; About the Author; About the Reviewer; Table of Contents; Preface; Chapter 1: Attracting Visitors; Introduction; Add meta information; Optimize images for search engines; Use title prefix or suffix to add the; store name to page titles; Generate a site map; Configure Magento to automatically; refresh the site map; Chapter 2: Placing Products on Shopping Sites; Place products on shopping sites:; One at a time; Upload products to Google Base; Chapter 3: Driving Visitors to Your Product Pages; Introduction; Create a basic landing page 327 $aAdd a products block to a landing pageIdeas for static pages; Chapter 4: Making the Sale by Optimizing Product Pages; Add custom options; Add videos, links, and other HTML; to product pages; Optimize product images; Tell a story with product images; Change the layout of a product page; Special pricing; Chapter 5: Increasing the Sale; Upselling; Related products; Custom options; Cross-sells; Quantity discounts; Offer free shipping; Advertise free shipping in the; shopping cart side block; Chapter 6: Offering and Advertising Promotions; Creating a catalog price rule 327 $aCreating a shopping cart price rule andcoupon; Create a clearance category; Chapter 7: Engage Your Customers; Customize transactional e-mails: Enable; customers to opt into receiving newsletter; Automatically sign up customers for; the newsletter; Move the newsletter subscribe block to; the right column; Create a newsletter; Send a newsletter; Enable customers to publish their; wish list with an RSS feed; Choosing the social networking site:; Customizing transactional e-mails; Chapter 8: Let Your Customers Speak; Customer reviews; Customer ratings; Polls; Tagging; Enabling e-mail to a friend 327 $aChapter 9: InternationalizationInternationalization is more than a new; language; Website, store, store view: What's the; difference?; Installing a language pack; Creating a new website/store/store view; Set up your international website/store/store; view under a separate URL; Enable and translate your products for; the international store view; Translating CMS pages (Front page,; About Us, Customer Service, and so on); Translate transactional e-mails; Set the currency for your international store; Have a grand opening sale for your; international storefront 327 $aChapter 10: Create a Wholesale StoreThe customers are the difference; Using the same storefront for wholesale; and retail customers; Create a CMS page explaining conditions; for becoming a wholesale customer; Create a static block, and add it to your; catalog pages; Creating a customer group and assigning; customers to the wholesale group; Create a tax rule that removes sales; taxes for wholesale customers; Create quantity discounts for wholesale; customers; Plan your wholesale strategy; Index 330 $aSolve real-world Magento sales problems with a collection of simple but effective recipes 606 $aElectronic commerce 606 $aOpen source software 606 $aTeleshopping 608 $aElectronic books. 615 0$aElectronic commerce. 615 0$aOpen source software. 615 0$aTeleshopping. 676 $a658.872028553 700 $aRice$b William$0857067 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910459394503321 996 $aMagento 1.3 sales tactics cookbook$92275484 997 $aUNINA LEADER 09611nam 2200469 450 001 9910810057903321 005 20230629214730.0 010 $a9781550179620$b(electronic bk.) 010 $z9781550179613 035 $a(MiAaPQ)EBC6862862 035 $a(Au-PeEL)EBL6862862 035 $a(CKB)20920282700041 035 $a(OCoLC)1254089049 035 $a(EXLCZ)9920920282700041 100 $a20220218d2021 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 14$aThe science and spirit of seaweed $ediscovering food, medicine and purpose in the kelp forests of the Pacific Northwest /$fAmanda Swinimer 210 1$aMadeira Park, BC :$cHarbour Publishing,$d[2021] 210 4$dİ2021 215 $a1 online resource (482 pages) 311 08$aPrint version: Swinimer, Amanda The Science and Spirit of Seaweed Madeira Park, BC : Harbour Publishing Co. Ltd.,c2021 9781550179613 327 $aIntro -- Half Title Page -- Title Page -- Copyright -- Dedication -- Table of Contents -- Foreword -- Introduction -- Before the First Harvest -- The First Harvest -- The Sea -- A Note about Sources -- Day 1, Harvest Season #18 -- Algae and Seaweed: A Definition -- Chlorophyta: The Green Seaweeds -- Rhodophyta: The Red Seaweeds -- Phaeophyceae: The Brown Seaweeds -- A Quick and Simple Definition of Seaweeds -- Harvesting Seaweed Sustainably -- Education -- Abundance -- Only Take What You Need and Can Process -- Harvesting by Salvaging -- Listening to the Ecosystem -- Reciprocity -- Commercial Harvest -- Where to Harvest -- Chlorophyta: The Green Seaweeds -- Sea Lettuce and Dark Sea Lettuce -- Ulva spp. and Ulvaria spp. -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- Spa -- A Seaweed by Any Other Name -- Other Common Green Seaweeds of the Pacific Northwest -- Rhodophyta: The Red Seaweeds -- Nori -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Spa -- Harvesting -- Mother of the Sea -- Culinary -- My Birthday Bear -- Pacific Dulse -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- Mermaid Envy -- Sea Spaghetti -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- A Sea of Pink -- Rainbow Seaweed -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- Spa -- Seaweed Apprentices -- Bleach Weed -- Description -- Range -- As a Healing Aid -- Culinary -- The Cabezon -- Turkish Washcloth -- Description -- Range -- As a Healing Aid -- Harvesting -- Culinary -- Spa -- Nature's Masterpiece -- Turkish Towel -- Description -- Range -- As a Healing Aid -- Harvesting -- Culinary -- Spa -- Disco Jellyfish -- Other Common Red Seaweeds of the Pacific Northwest. 327 $aOrder Corallinales-Coralline Algae -- Phaeophyceae: The Brown Seaweeds -- Bull Kelp -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- The Gift -- Kelp Forests -- The Colour of God -- Giant Kelp -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- Spa -- Walking Kelp -- Description -- Range -- Harvesting -- Orca Baby -- Winged Kelp -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- Ocean Style -- Kombu -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- Spa -- The Phycological Society of America -- Feather Boa -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- Spa -- A Match Made in Kelp Heaven -- A Kelp to Call Home -- Five-Rib Kelp -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- Spa -- Under the Ocean Canopy -- Triple-Rib Kelp -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- Spa -- Fish School -- Sea Cabbage -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- Spa -- Elegance at Work -- Rockweed -- Description -- Range -- Nutritional Properties -- As a Healing Aid -- Harvesting -- Culinary -- Spa -- Other Common Brown Seaweeds of the Pacific Northwest -- Seaweed & -- Health -- Ho'oponopono -- The Ho'oponopono Prayer -- Ancient Medicine from the Sea -- Seaweed Therapy -- Deep Breath -- Seaweed as Protector -- Immune Support -- Toxin Cleansing -- Radiation Protection -- Protection Against Pathogenic Bacteria -- Protection against Viruses -- Protection against Pathogenic Fungi and Yeasts -- Protection against Parasites -- Seaweeds and Antioxidants. 327 $aAnti-inflammatory Properties of Seaweeds -- Seaweeds and Allergies -- Neuroprotective Properties of Seaweeds -- In Summary -- Fucoidan -- Seaweed and Chronic Diseases -- Seaweed and Cancer -- Seaweed and Cardiovascular Disease -- Seaweed and Diabetes -- Dried Seaweed -- In Summary -- Green Soul -- Fucoxanthin -- Seaweed and Body System Support -- Seaweed and a Healthy Gut -- Seaweed and Respiratory Support -- Seaweed and Bone Health -- Seaweed and Endocrine, Sexual and Reproductive Health -- Seaweed and Metabolic Health -- Seaweed and Mental Health -- The Power of Bathing with Seaweeds -- Seaweed and the Skin -- In Summary -- The Voice of Yearning -- Phlorotannins -- A Recurring Dream -- Algae: A Global Perspective -- Our Planet, Our Collective Responsibility -- A Fish out of Water -- The Central Role of Algae in Global Ecological Health -- Slow Fish . . . Finding My Crew -- Algae and the Challenge of Climate Change -- Algae, CO2 Absorption and Ocean Acidification -- Reducing Methane Emissions from Livestock -- New, More Sustainable Biofuels -- In Summary -- The Blessing of Cold -- Marine Plastic Pollution -- The Great Pacific Garbage Patch -- Mermaids' Tears -- Disposable Plastic Water Bottles -- Solutions -- Serenading the Seaweed -- Eating Sustainably from the Sea -- Traceability -- Bycatch -- Overfishing -- Tropical Farmed Shrimp -- Open-Net Pen Salmon Farms -- Choosing Sustainably Sourced Seafood -- Seaweed as Nourishment -- Tips for Eating Sustainably -- In Summary -- The Last Harvest -- Last Words -- Seaweed Recipes -- Introduction -- Cooking with Sustainably Sourced Seafood -- Salad for Four -- Vancouver Island Niçoise Salad -- Yamy Yam Steak with Sunflower Pesto, Kale Apple Salad, Almonds and Seaweed -- Dakini Togarashi Steamed Bowl -- How to Grind or Flake Seaweed. 327 $aWild Watercress, Kelp and Cauliflower Soup with Crispy Fermented Jerusalem Artichokes -- Okanagan Sweet Corn and Potato Chowder with Wild Mushrooms and Kelp -- Smoked Whitefish Dip and Winged Kelp Seaweed Crackers -- Scallop "Mortadella" -- Albacore Tuna Poke with Bull Kelp, Avocado "Wasabi," Pickled Apple and Crispy Wontons -- Salmon and Prawn Bull Kelp Roulade -- Clam Rice Wraps -- Grilled Octopus with Papas Arrugadas Nero and Bull Kelp Salsa Verde with Pickled Sea Asparagus -- Lingcod Baked in Kelp -- West Coast Biscuits -- Pickled Kelp and Cucumber -- Chocolate Macadamia Ginger Kelp Pavement -- G& -- T by the Sea -- Acknowledgements -- Glossary -- Recommended Reading -- Bibliography -- Chlorophyta: The Green Seaweeds, Rhodophyta: The Red Seaweeds and Phaeophyceae: The Brown Seaweeds -- Seaweed & -- Health -- Algae: A Global Perspective -- Index -- About the Author. 330 $a"Sustainable Pacific Northwest-based seaweed harvester Amanda Swinimer describes the ecology, culinary uses, evidence-based health benefits and climate change-resisting potential of seaweed and shares highlights from her remarkable life beneath the waves. Related to the most ancient living organisms on earth, seaweeds are incredible and unique life forms, sharing qualities with both plants and animals, as well as fungi. They have been prized as a nutrient-dense food source for millennia and contain essential vitamins, minerals and fatty acids, protein and fibre as well as biologically active compounds not found anywhere else in nature. Seaweeds are also a source for innovations combating climate change due in part to their ability to absorb massive quantities of carbon dioxide. Based in the Pacific Northwest, home to the greatest cold-water seaweed diversity in the world, Amanda Swinimer has made her living from the sustainable harvest of seaweeds for over two decades. In The Science and Spirit of Seaweed, Swinimer reflects on the journey that led to her successful seaweed harvesting business and provides identification information, ecologically sound harvesting techniques, traditional medicinal application and evidence-based health information for more than twenty varieties of seaweeds commonly found from California to Alaska. She also includes notes on culinary and skin-care uses for several types of seaweeds. Complemented by vibrant underwater photography, beautiful illustrations and chef-inspired recipes, this volume richly conveys the benefits and wonder of living in harmony with the ocean. It will be a welcome resource to beachcombers, foragers and anyone fascinated by the marvels of the natural world."--$cProvided by publisher. 606 $aMarine algae 606 $aMarine algae culture 615 0$aMarine algae. 615 0$aMarine algae culture. 676 $a333.9538 700 $aSwinimer$b Amanda$01629593 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 912 $a9910810057903321 996 $aThe science and spirit of seaweed$93967422 997 $aUNINA