LEADER 04750nam 2200649 450 001 9910809791803321 005 20221108052246.0 010 $a1-118-76072-7 010 $a1-118-76076-X 010 $a1-118-76087-5 035 $a(CKB)2550000001115794 035 $a(StDuBDS)AH25701686 035 $a(SSID)ssj0001036148 035 $a(PQKBManifestationID)11592829 035 $a(PQKBTitleCode)TC0001036148 035 $a(PQKBWorkID)11041656 035 $a(PQKB)11450040 035 $a(Au-PeEL)EBL1376952 035 $a(CaPaEBR)ebr10756811 035 $a(CaONFJC)MIL516129 035 $a(CaSebORM)9781118760727 035 $a(MiAaPQ)EBC1376952 035 $a(OCoLC)858843140 035 $a(PPN)177408499 035 $a(EXLCZ)992550000001115794 100 $a20130919d2013 uy| 0 101 0 $aeng 135 $aur||||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aCrowdsourcing $eone step beyond /$fJean-Fabrice Lebraty, Katia Lobre-Lebraty 205 $a1st edition 210 1$aHoboken, NJ :$cWiley,$d2013. 215 $a1 online resource (144 pages) 225 0 $aFocus information systems, web and pervasive computing series,$x2051-2481 300 $aBibliographic Level Mode of Issuance: Monograph 311 $a1-84821-466-9 311 $a1-299-84878-8 320 $aIncludes bibliographical references and index. 327 $aChapter 1 - Great issues: flexibility - reduction of the costs - creativity . and the current solutions: relocation and outsourcing Chapter 2 - Crowdsourcing: a new form of outsourcing Chapter 3 - The forms of crowdsourcing Chapter 4 - Crowdsourcing and value creation: how to manage a crowdsourcing operation Chapter 5 - The dangers of crowdsourcing 330 8 $aCrowdsourcing is a relatively recent phenomenon that first appeared in 2006. It keeps on growing and diversifying, generating subcategories such as crowdfunding and crowdcontrol. This book reviews the concept of crowdsourcing, showing how it leads to the creation of value and to the emergence of new organizational forms.$bCrowdsourcing is a relatively recent phenomenon that only appeared in 2006, but it continues to grow and diversify (crowdfunding, crowdcontrol, etc.). This book aims to review this concept and show how it leads to the creation of value and new business opportunities. Chapter 1 is based on four examples: the online-banking sector, an informative television channel, the postal sector and the higher education sector. It shows that in the current context, for a company facing challenges, the crowd remains an untapped resource. The next chapter presents crowdsourcing as a new form of externalization and offers definitions of crowdsourcing. In Chapter 3, the authors attempt to explain how a company can create value by means of a crowdsourcing operation. To do this, authors use a model linking types of value, types of crowd, and the means by which these crowds are accessed. Chapter 4 examines in detail various forms that crowdsourcing may take, by presenting and discussing ten types of crowdsourcing operation. In Chapter 5, the authors imagine and explore the ways in which the dark side of crowdsourcing might be manifested and Chapter 6 offers some insight into the future of crowdsourcing. Contents 1. A Turbulent and Paradoxical Environment. 2. Crowdsourcing: A New Form of Externalization. 3. Crowdsourcing and Value Creation. 4. Forms of Crowdsourcing. 5. The Dangers of Crowdsourcing. 6. The Future of Crowdsourcing. About the Authors Jean-Fabrice Lebraty is Professor of management sciences at IAE (Business School) at Jean Moulin - Lyon 3 University in France and a member of the research laboratory Magellan EA3713. He specializes in the management of information and communication systems and his research notably concerns decision-making and the links between crowd and information technology. Katia Lobre-Lebraty is Associate Professor of management sciences at IAE (Business School) at Jean Moulin - Lyon 3 University in France and a member of the research laboratory Magellan EA3713. She specializes in management control and strategic management and her research concerns both the modes of governance of organizations and Open Data 410 0$aFocus series (London, England) 606 $aHuman computation 606 $aHuman-computer interaction 615 0$aHuman computation. 615 0$aHuman-computer interaction. 676 $a004.019 700 $aLebraty$b Jean-Fabrice$0954692 701 $aLobre-Lebraty$b Katia$01630285 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910809791803321 996 $aCrowdsourcing$93968494 997 $aUNINA