LEADER 02204nam 2200589 a 450 001 9910807788603321 005 20240513192629.0 010 $a1-282-99008-X 010 $a9786612990083 010 $a1-118-25582-8 010 $a1-118-03692-1 035 $a(CKB)2670000000067385 035 $a(EBL)661607 035 $a(OCoLC)705538675 035 $a(SSID)ssj0000483550 035 $a(PQKBManifestationID)11317828 035 $a(PQKBTitleCode)TC0000483550 035 $a(PQKBWorkID)10529463 035 $a(PQKB)10969185 035 $a(MiAaPQ)EBC661607 035 $a(Au-PeEL)EBL661607 035 $a(CaPaEBR)ebr10441423 035 $a(CaONFJC)MIL299008 035 $a(EXLCZ)992670000000067385 100 $a20110302d2011 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aConvert! $edesigning Web sites to increase traffic and conversion /$fBen Hunt 205 $a1st ed. 210 $aIndianapolis, Ind. $cWiley Pub., Inc.$d2011 215 $a1 online resource (314 p.) 300 $aIncludes index. 311 $a0-470-61633-4 327 $apt. 1. Designing for traffic -- pt. 2. Designing for conversion. 330 $aSolve your traffic troubles and turn browsers into buyers When web design expert Ben Hunt set out to quantify the difference between an ordinary web site and a great one, he expected to find the key in design simplicity. But when his team more than doubled the conversion rates for a wide range of sites, they identified simple yet powerful solutions involving design, copy, appropriate analysis, classic optimization techniques, and targeted testing. You'll find the fixes easy to implement, and they're all right here.Understand the essentials - your market, your propositio 606 $aWeb sites$xDesign 606 $aWeb sites$xMarketing 615 0$aWeb sites$xDesign. 615 0$aWeb sites$xMarketing. 676 $a658.8/72 676 $a658.872 700 $aHunt$b Benjamin$0895004 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910807788603321 996 $aConvert$93940581 997 $aUNINA