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035   $a(EBL)618255
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100   $a20101011d2006      uy         0
101 0 $aeng
135   $aurcn|||||||||
181   $ctxt
182   $cc
183   $acr
200 10$aOutlines of mass communication /$fby Manohar Puri
205   $a1st ed.
210   $aNew Delhi [India] $cPragun Publications$d2006
215   $a1 online resource (393 p.)
300   $aDescription based upon print version of record.
311   $a81-89645-25-0 
320   $aIncludes bibliographical references and index.
327   $aCOVER; Contents; Preface; Fundamentals of Mass Communication; Various Concepts of Mass Communication; Development of Mass Communication; Mass Communication Infrastructure; Practical Aspects of Mass Communication; Social Orientation of Mass Communication; Social Relevance of Mass Communication; Legal Aspects of Mass Communication; Ethical Aspects of Mass Communication; Significance of Mass Communication; Significance of Writing in Mass Communication; News Perception for Mass Communication; News Structure; Significance of News in Mass Communication; Impact of Mass Communication; Bibliography
327   $aIndex
330   $aApparently, mass communication, an attractive and heaven-on-earth and tough jobs, on earth. To call a spade a spade, it is a life-long mission, the ingredients of which comprise indomitable courage, hill-strong firmness, honesty, unbiased viewpoints power of observation and analysis, ability to dicotomize the right and wrong and finally a vast collection of information and awareness to translate various ideas into a conveyable form.
606   $aMass media$vOutlines, syllabi, etc
615  0$aMass media
676   $a302.23
700   $aPuri$b Manohar$01649315
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910806958003321
996   $aOutlines of mass communication$94105627
997   $aUNINA