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035   $a(CaBNVSL)9781474282024
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101 0 $aeng
135   $aur|n|---|||||
181   $2rdacontent
182   $2rdamedia
183   $2rdacarrier
200 14$aThe semiotics of Emoji $ethe rise of visual language in the age of the Internet /$fMarcel Danesi
210  1$aLondon, England :$cBloomsbury Academic, an imprint of Bloomsbury Publishing Plc,$d2020.
210  2$aLondon, England :$cBloomsbury Publishing,$d2020
215   $a1 online resource (209 p.)
225 1 $aBloomsbury advances in semiotics
300   $aDescription based upon print version of record.
311   $a1-4742-8198-2 
320   $aIncludes bibliographical references (pages [185]-193) and index.
327   $aEmoji and writing systems -- Emoji uses -- Emoji competence -- Emoji semantics -- Emoji grammar -- Emoji pragmatics -- Emoji variation -- Emoji spread -- Universal languages -- A communication revolution?
330   $aEmoji have gone from being virtually unknown to being a central topic in internet communication. What is behind the rise and rise of these winky faces, clinking glasses and smiling poos? Given the sheer variety of verbal communication on the internet and English's still-controversial role as lingua mundi for the web, these icons have emerged as a compensatory universal language. The Semiotics of Emoji looks at what is officially the world's fastest-growing form of communication. Emoji, the colourful symbols and glyphs that represent everything from frowning disapproval to red-faced shame, are fast becoming embedded into digital communication. Controlled by a centralized body and regulated across the web, emoji seems to be a language: but is it? The rapid adoption of emoji in such a short span of time makes it a rich study in exploring the functions of language. Professor Marcel Danesi, an internationally-known expert in semiotics, branding and communication, answers the pertinent questions. Are emoji making us dumber? Can they ultimately replace language? Will people grow up emoji literate as well as digitally native? Can there be such a thing as a Universal Visual Language? Read this book for the answers.--$cFrom publisher's website.
410  0$aBloomsbury advances in semiotics.
606   $aEmoticons
606   $aSocial media$xSemiotics
606   $aVisual communication$xDigital techniques
606   $aWriting$vInteractive multimedia
606   $aLanguage and the Internet
606   $alinguistics$2bicssc
615  0$aEmoticons.
615  0$aSocial media$xSemiotics.
615  0$aVisual communication$xDigital techniques.
615  0$aWriting
615  0$aLanguage and the Internet.
615  7$alinguistics
676   $a302.23/1
700   $aDanesi$b Marcel$f1946-$0166452
801  0$bDLC
801  1$bCaBNVSL
801  2$bCaBNVSL
906   $aBOOK
912   $a9910798678503321
996   $aThe semiotics of Emoji$93685111
997   $aUNINA