LEADER 01076nam1 22003011i 450 001 990005772630403321 005 19990530 035 $a000577263 035 $aFED01000577263 035 $a(Aleph)000577263FED01 035 $a000577263 100 $a19990530d1935----km-y0itay50------ba 101 0 $alat 101 0 $agre 105 $ayf------00--- 200 1 $a1.: TITULI Cretae mediae praeter Gortynios$fcuravit Margarita Guarducci 210 $aRoma$cLa Libreria dello Stato$d1935 215 $aXIV, 356 p, 1 tav. rip.$d35 cm 304 $aSul front.: R. Istituto di Archeologia e Storia dell'Arte 461 1$1001000577258$12001$aINSCRIPTIONES creticae$fopera et cousilio Friederici Halbherr collectae 712 10$aIstituto d'archeologia e storia dell'arte 801 0$aIT$bUNINA$gRICA$2UNIMARC 901 $aBK 912 $a990005772630403321 951 $aGLOTT. B IV d 1 (1)$bIST.GLOTT. 6$eBiblioteca centralizzata della Facoltŕ di Lettere e Filosofia$fFLFBC 959 $aFLFBC 996 $a1.: TITULI Cretae mediae praeter Gortynios$9569628 997 $aUNINA LEADER 02359nam 2200589Ia 450 001 9910463255403321 005 20200520144314.0 010 $a1-118-65982-1 010 $a1-118-65996-1 035 $a(CKB)2670000000359988 035 $a(EBL)1192826 035 $a(SSID)ssj0000885662 035 $a(PQKBManifestationID)11464520 035 $a(PQKBTitleCode)TC0000885662 035 $a(PQKBWorkID)10964177 035 $a(PQKB)11506457 035 $a(MiAaPQ)EBC1192826 035 $a(DLC) 2013009058 035 $a(CaSebORM)9781118659960 035 $a(Au-PeEL)EBL1192826 035 $a(CaPaEBR)ebr10715330 035 $a(CaONFJC)MIL493152 035 $a(OCoLC)829387888 035 $a(EXLCZ)992670000000359988 100 $a20130304d2013 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$a60-minute brand strategist$b[electronic resource] $ethe essential brand book for marketing professionals /$fIdris Mootee 205 $a1st edition 210 $aHoboken, NJ $cWiley$dc2013 215 $a1 online resource (256 p.) 300 $aIncludes index. 311 $a1-118-62516-1 327 $aIntroduction -- All about brands -- Branding in a postmodern culture -- Strategic perspective of branding -- Managing brand value -- About the author. 330 $a Praise for 60-Minute Brand Strategist ""A fresh take on the wisdom of putting brand strategy at the heart of corporate strategy. Brilliant insights for a fast-moving world.""-Angela Ahrendts, CEO, Burberry ""Idris Mootee paints a sharp, comprehensive, and finely articulated analysis of the potential of meaningful brands in the 21st century's cultural scenario and business landscape. The result is a smart manual that reminds you and your company how to build relevant, authentic, sustainable, and successful brands in an evolving society.""-Mauro Porcini, Chief Design Of 606 $aBranding (Marketing) 606 $aMarketing 608 $aElectronic books. 615 0$aBranding (Marketing) 615 0$aMarketing. 676 $a658.8/27 700 $aMootee$b Idris$f1958-$0861522 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910463255403321 996 $a60-minute brand strategist$91922608 997 $aUNINA LEADER 03654nam 22006135 450 001 9910798539203321 005 20210111164103.0 010 $a0-300-20896-0 024 7 $a10.12987/9780300208962 035 $a(CKB)3710000000768666 035 $a(StDuBDS)EDZ0001585470 035 $a(DE-B1597)540254 035 $a(DE-B1597)9780300208962 035 $a(MiAaPQ)EBC4612471 035 $a(OCoLC)954285281 035 $a(EXLCZ)993710000000768666 100 $a20200406h20162016 fg 101 0 $aeng 135 $aur||||||||||| 181 $2rdacontent 181 $2rdacontent 182 $2rdamedia 183 $2rdacarrier 200 10$aBetween Truth and Time $eA History of Soviet Central Television /$fChristine Elaine Evans 210 1$aNew Haven, CT : $cYale University Press, $d[2016] 210 4$d©2016 215 $a1 online resource $cillustrations (black and white) 225 0 $aEurasia Past and Present 300 $aPublished with assistance from the Louis Stern Memorial Fund. 300 $aPreviously issued in print: 2016. 311 $a0-300-20848-0 320 $aIncludes bibliographical references and index. 327 $tFrontmatter -- $tContents -- $tPreface -- $tAcknowledgments -- $tIntroduction: Stagnation and Experimentation in the Russian Era of Television -- $tCHAPTER ONE. Not a Mirror but a Magnifying Glass: Soviet Television Enthusiasm -- $tCHAPTER TWO. Programmnaia Politika: Audience Research and the Creation of the Channel 1 Schedule -- $tCHAPTER THREE. From Café to Contest: New Year's Variety Shows and the Soviet Festive System -- $tCHAPTER FOUR. Time and the Problem of Boredom -- $tCHAPTER FIVE. "Spiritual Coauthorship": Seventeen Moments of Spring and the Soviet TV Miniseries -- $tCHAPTER SIX. "KVN Is an Honest Game": Game Shows and the Problem of Authority -- $tCHAPTER SEVEN. A Dress Rehearsal for Life: Artloto and What? Where? When? -- $tEPILOGUE. The Origins of Central Television's Perestroika -- $tNotes -- $tBibliography -- $tIndex 330 $aThe first full-length, archive-based history of Soviet Central Television's production and programming in the decades before perestroika In the first full-length study of Soviet Central Television to draw extensively on archival sources, interviews, and television recordings, Evans challenges the idea that Soviet mass culture in the Brezhnev era was dull and formulaic. Tracing the emergence of play, conflict, and competition on Soviet news programs, serial films, and variety and game shows, Evans shows that Soviet Central Television's most popular shows were experimental and creative, laying the groundwork for Mikhail Gorbachev's reforms and the post-Soviet media system. 410 0$aEurasia past and present. 606 $aTelevision broadcasting$xSocial aspects$zSoviet Union$xHistory$y20th century 606 $aTelevision viewers$zSoviet Union 606 $aTelevision viewers$xAttitudes 606 $aTelevision and politics$zSoviet Union$xHistory$y20th century 607 $aSoviet Union$xPolitics and government$y1953-1985 608 $aHistory.$2fast 615 0$aTelevision broadcasting$xSocial aspects$xHistory 615 0$aTelevision viewers 615 0$aTelevision viewers$xAttitudes. 615 0$aTelevision and politics$xHistory 676 $a302.2345094709045 700 $aEvans$b Christine Elaine, $4aut$4http://id.loc.gov/vocabulary/relators/aut$01557467 712 02$aLouis Stern Memorial Fund, 801 0$bDE-B1597 801 1$bDE-B1597 906 $aBOOK 912 $a9910798539203321 996 $aBetween Truth and Time$93820984 997 $aUNINA