LEADER 02681nam 2200541 450 001 9910798071203321 005 20230807221449.0 010 $a1-4422-3464-4 035 $a(CKB)3710000000459820 035 $a(EBL)4085912 035 $a(SSID)ssj0001532428 035 $a(PQKBManifestationID)12576797 035 $a(PQKBTitleCode)TC0001532428 035 $a(PQKBWorkID)11473820 035 $a(PQKB)10715544 035 $a(MiAaPQ)EBC4085912 035 $a(EXLCZ)993710000000459820 100 $a20160201h20152015 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aMoney, taste, and wine $eit's complicated! /$fMike Veseth 210 1$aLanham, Maryland :$cRowman & Littlefield,$d2015. 210 4$dİ2015 215 $a1 online resource (209 p.) 300 $aDescription based upon print version of record. 311 $a1-4422-3463-6 320 $aIncludes bibliographical references and index. 327 $aContents; Part I. BUYER BEWARE!; Chapter 1. The Wine Buyer's Biggest Mistake; Chapter 2. Anatomy of a Complicated Relationship; Chapter 3. Wine Drinker, Know Thyself!; Part II. GET A CLUE! SEARCHING FOR BURIED TREASURES; Chapter 4. Dump Bucket Wines; Chapter 5. Treasure Island Wines; Chapter 6. Sometimes the Best Wine Is a Beer (or a Cider!); Chapter 7. Bulk Up: Big-Bag, Big-Box Wines; Part III. A ROSE? IS A ROSE?? MONEY, TASTE, AND IDENTITY; Chapter 8. More Than Just a Label: Wine's Identity Crisis?; Chapter 9. Wine Snobs, Cheese Bores, and the Paradox of Globalization 327 $aChapter 10. Anything but ChampagnePart IV. WHAT MONEY CAN (AND CAN'T) BUY; Chapter 11. Restaurant Wars; Chapter 12. Follow the Money; Chapter 13. Invisible Cities, Imaginary Wines; Chapter 14. Groot Expectations; Notes; Acknowledgments; Selected Bibliography; Index; About the Author 330 $aAs wine economist Mike Veseth peels away layer after layer of the money-taste-wine relationship he discovers the wine buyer's biggest mistake and learns how to avoid it, enlists in the "restaurant wars" and toasts anything but Champagne. His engaging and enlightening book will surprise, inform, inspire, and delight wine lovers everywhere. 606 $aWine industry 606 $aViticulture 606 $aWine and wine making 615 0$aWine industry. 615 0$aViticulture. 615 0$aWine and wine making. 676 $a641.22 700 $aVeseth$b Mike$f1949-$01534129 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910798071203321 996 $aMoney, taste, and wine$93781411 997 $aUNINA