LEADER 03562nam 2200661 450 001 9910795023803321 005 20230420135126.0 010 $a1-5036-2986-4 024 7 $a10.1515/9781503629868 035 $a(CKB)4900000000564300 035 $a(DE-B1597)613608 035 $a(DE-B1597)9781503629868 035 $aEBL7012572 035 $a(AU-PeEL)EBL7012572 035 $a(MiAaPQ)EBC7012572 035 $a(OCoLC)1301547053 035 $a(PPN)264416708 035 $a(EXLCZ)994900000000564300 100 $a20230420d2022 uy 0 101 0 $aeng 135 $aur||||||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aDesign leadership ignited $eelevating design at scale /$fEric Quint, Gerda Gemser, and Giulia Calabretta 210 1$aStanford, California :$cStanford University Press,$d[2022] 210 4$d©2022 215 $a1 online resource (240 p.) 300 $aDescription based upon print version of record. 311 $a1-5036-1396-8 320 $aIncludes bibliographical references and index. 327 $tFrontmatter -- $tContents -- $tPreface: Why This Book with These Authors -- $tAcknowledgments -- $t1 Design Context -- $t2 Design Leadership -- $tPART 1 Establishing the Design Foundation -- $t3 Design Direction -- $t4 Design Organization -- $tPART 2 Empowering the Design Team -- $t5 Design Taxonomy -- $t6 Design Resources -- $tPART 3 Elevating to Design Excellence -- $t7 Design Scaling -- $t8 Design Excellence -- $tAppendix Research Method and Approach -- $tNotes -- $tIndex -- $tAbout the Authors 330 $aDesign leadership at scale requires leaders who design the design function, establish a thriving environment for the creative team, and shape the design organization to drive progress, advance innovation, and enhance meaningful customer experiences. To examine the foundations of successful design leadership, the authors performed extensive in-depth interviews with design leaders working for Fortune 500 organizations across industries. Based on these insights, Design Leadership Ignited delineates a pathway to design excellence, which includes establishing a forward-looking strategy and an adequate organizational structure for the design function, empowering the design team, and scaling the impact of design across the entire organization. This book takes the position that a core challenge in the journey towards design excellence is the need to recognize and balance the often-contradictory objectives and activities that design leaders encounter. Combining their practitioner experience and research, the authors provide a framework to embrace the complexity of design leadership that will elevate design at scale. 606 $aLeadership 606 $aIndustrial design$xManagement 610 $adesign excellence. 610 $adesign leadership. 610 $adesign resources. 610 $adesign scaling. 610 $adesign taxonomy. 610 $adesign value. 610 $aleadership dualities. 610 $astrategic design. 610 $a design direction. 610 $a design organization. 615 0$aLeadership. 615 0$aIndustrial design$xManagement. 676 $a658.5/752 700 $aQuint$b Eric$01475140 702 $aGemser$b Gerda 702 $aCalabretta$b Giulia 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910795023803321 996 $aDesign leadership ignited$93689201 997 $aUNINA