LEADER 01506nam 2200493 450 001 9910794819603321 005 20200520144314.0 010 $a1-119-36247-4 010 $a1-119-36244-X 035 $a(CKB)4340000000191198 035 $a(DLC) 2017027058 035 $a(Au-PeEL)EBL4915575 035 $a(CaPaEBR)ebr11412603 035 $a(CaONFJC)MIL1021885 035 $a(OCoLC)994859091 035 $a(CaSebORM)9781119362418 035 $a(MiAaPQ)EBC4915575 035 $a(EXLCZ)994340000000191198 100 $a20170811h20172017 uy 0 101 0 $aeng 135 $aur||||||||||| 181 $ctxt$2rdacontent 182 $cn$2rdamedia 183 $anc$2rdacarrier 200 14$aThe new rules of marketing & PR $ehow to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /$fDavid Meerman Scott 205 $aSixth edition. 210 1$aHoboken, New Jersey :$cWiley,$d2017. 210 4$dİ2017 215 $a1 online resource 300 $aIncludes index. 311 $a1-119-36241-5 606 $aInternet marketing 606 $aInternet in public relations 615 0$aInternet marketing. 615 0$aInternet in public relations. 676 $a658.872 700 $aScott$b David Meerman$0504476 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910794819603321 996 $aThe new rules of marketing & PR$93690952 997 $aUNINA