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010   $a9786612465901
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024 7 $a10.21832/9781847691828
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035   $a(DE-B1597)9781847691828
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101 0 $aeng
135   $aur|||||||||||
181   $2rdacontent
182   $2rdamedia
183   $2rdacarrier
200 10$aEnglish as a local language$b[electronic resource] $epost-colonial identities and multilingual practices /$fChristina Higgins
210   $aBuffalo $cMultilingual Matters$d2009
215   $a1 online resource (xii, 171 p. )$cill
225 1 $aCritical language and literacy studies ;$v2
300   $aFormerly CIP.$5Uk
311   $a1-84769-180-3 
311   $a1-84769-181-1 
320   $aIncludes bibliographical references and index.
327   $tFrontmatter --$tContents --$tAcknowledgements --$tPreface --$tChapter 1. Multivoiced Multilingualism --$tChapter 2. From Pre-colonial Beginnings to Multivocality --$tChapter 3. Double-Voices in the Workplace --$tChapter 4. Miss World or Miss Bantu? Competing Dialogues on Female Beauty --$tChapter 5. The Polyphony of East African Hip Hop --$tChapter 6. Selling Fasta Fasta in the East African Marketplace --$tChapter 7. New Wor(l)d Order --$tAppendix --$tReferences --$tIndex
330   $aWhen analyzed in multilingual contexts, English is often treated as an entity that is separable from its linguistic environment. It is often the case, however, that multilinguals use English in hybrid and transcultural ways. This book explores how multilingual East Africans make use of English as a local resource in their everyday practices by examining a range of domains, including workplace conversation, beauty pageants, hip hop and advertising. Drawing on the Bakhtinian concept of multivocality, the author uses discourse analysis and ethnographic approaches to demonstrate the range of linguistic and cultural hybridity found across these domains, and to consider the constraints on hybridity in each context. By focusing on the cultural and linguistic bricolage in which English is often found, the book illustrates how multilinguals respond to the tension between local identification and dominant conceptualizations of English as a language for global communication.
410  0$aCritical language and literacy studies ;$v2.
606   $aEnglish language$zAfrica, East
606   $aEnglish language$xVariation$zAfrica, East
606   $aSociolinguistics$zAfrica, East
606   $aEnglish language$xGlobalization
607   $aAfrica, East$xLanguages
610   $a.
610   $aDiscourse analysis.
610   $aEast African Hip Hop.
610   $aEnglish as a global language.
610   $aEnglish as a lingua franca.
610   $aEnglish language.
610   $aEthnography.
610   $aGlobalisation.
610   $aLocal language.
610   $aLocalized English.
610   $aMultilingualism.
610   $aPost-colonialism.
610   $aSociolinguistics.
610   $aTanzania.
615  0$aEnglish language
615  0$aEnglish language$xVariation
615  0$aSociolinguistics
615  0$aEnglish language$xGlobalization.
676   $a427/.676
700   $aHiggins$b Christina$01501413
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910791203803321
996   $aEnglish as a local language$93758672
997   $aUNINA