LEADER 03785nam 2200649 a 450 001 9910790727603321 005 20230802010916.0 010 $a1-62870-265-6 010 $a1-906124-99-X 010 $a1-906124-97-3 010 $a1-906124-98-1 035 $a(CKB)2550000001179506 035 $a(EBL)931158 035 $a(OCoLC)795120082 035 $a(SSID)ssj0000694975 035 $a(PQKBManifestationID)12314125 035 $a(PQKBTitleCode)TC0000694975 035 $a(PQKBWorkID)10671693 035 $a(PQKB)11044399 035 $a(MiAaPQ)EBC931158 035 $a(CaSebORM)9781906124892 035 $a(Au-PeEL)EBL931158 035 $a(CaPaEBR)ebr10582854 035 $a(CaONFJC)MIL559645 035 $a(EXLCZ)992550000001179506 100 $a20120625d2012 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aBids, proposals and tenders$b[electronic resource] $esucceeding with effective writing /$fDavid Nickson 205 $a1st edition 210 $aLondon $cBritish Computer Society$d2012 215 $a1 online resource (142 p.) 300 $aDescription based upon print version of record. 311 $a1-906124-89-2 311 $a1-306-28394-9 320 $aIncludes bibliographical references and index. 327 $aCopyright; CONTENTS; LIST OF FIGURES AND TABLES; AUTHOR; FOREWORD; ACKNOWLEDGEMENTS; GLOSSARY OF TENDER TERMS; 1 INTRODUCTION; DEFINITIONS; WHO THIS BOOK IS FOR; HOW IT HAS BEEN WRITTEN; WHAT IT DOESN'T INCLUDE; HOW TO USE THIS BOOK; CHAPTER SUMMARIES; 2 WHAT IS A PROPOSAL?; INTRODUCTION; CONTEXT; ARE THEY REALLY HARD TO DO?; MANAGING BIDS; SUMMARY; 3 PREPARING TO WRITE; INTRODUCTION; BACKGROUND; WRITING - THE BASICS; SUMMARY; 4 PROPOSAL WRITING; INTRODUCTION; BACKGROUND; WRITING FOR PROPOSALS; SALES THEMES, STRAPLINES AND BRANDING; PRESENTING FINANCIAL INFORMATION; SUMMARIES; CVs 327 $aCASE STUDIES AND REFERENCESLEGAL CONSIDERATIONS; WRITING CHECKLIST - A SAMPLE STYLE GUIDE; 5 GETTING INFORMATION FROM EXPERTS; INTRODUCTION; SPECIALISTS AND EXPERTS INVOLVED; STRATEGIES FOR GETTING INFORMATION; SUMMARY; 6 EDITING AND REVIEWING; INTRODUCTION; EDITORIAL WORK; PREPARING MATERIAL FOR PRESENTATIONS; SOFTWARE TOOLS; SUMMARY; 7 SUPPLIER AND CLIENT CULTURE; INTRODUCTION; ORGANISATIONAL CULTURE; ORGANISATION CHECKLIST; CULTURE AND LANGUAGE; MARKET SECTORS; CHECKLIST: COMPARING SUPPLIER AND CLIENT CULTURES; 8 OJEU PROPOSALS; INTRODUCTION; THE OJEU PROCUREMENT PROCESS 327 $aOTHER OJEU PROCUREMENT PROCESSESSOME OJEU TERMS AND ACRONYMS; 9 PRESENTATION AND FORMAT; INTRODUCTION; LAYOUT, DESIGN AND PRESENTATION; USING A STYLE GUIDE; MAKING IT LOOK GOOD; APPENDIX A - TEMPLATE PAGES; APPENDIX B - CHECKLISTS; WRITING CHECKLIST - A SAMPLE STYLE GUIDE; EDITING CHECKLIST; CHECKLIST: COMPARING SUPPLIER AND CLIENT CULTURES; FURTHER READING; BOOKS AND OTHER PRINTED SOURCES; INTERNET RESOURCES; INDEX; Back Cover 330 $aThis book is a must-have for anyone producing bids and proposals ranging from short covering letters through to tenders for major corporate or government procurement. Its contents and practical advice will prove hugely beneficial for sales, marketing, project and technical staff and for business students at all levels. 606 $aProposal writing in business 606 $aLetting of contracts 615 0$aProposal writing in business. 615 0$aLetting of contracts. 676 $a808.066658 700 $aNickson$b David$0150863 712 02$aBCS, The Chartered Institute for IT. 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910790727603321 996 $aBids, proposals and tenders$93856943 997 $aUNINA