LEADER 05481nam 2200709 450 001 9910790343003321 005 20230126205639.0 010 $a1-118-06136-5 010 $a1-118-06127-6 035 $a(CKB)2670000000208884 035 $a(EBL)707797 035 $a(OCoLC)794326259 035 $a(SSID)ssj0000662574 035 $a(PQKBManifestationID)12264954 035 $a(PQKBTitleCode)TC0000662574 035 $a(PQKBWorkID)10714641 035 $a(PQKB)10752364 035 $a(Au-PeEL)EBL707797 035 $a(CaPaEBR)ebr10830399 035 $a(CaONFJC)MIL572460 035 $a(MiAaPQ)EBC707797 035 $a(EXLCZ)992670000000208884 100 $a20140208h20112011 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aGuerrilla marketing for job hunters 3.0 $ehow to stand out from the crowd and tap into the hidden job market using social media and 999 other tactics today /$fJay Conrad Levinson, David E. Perry 205 $a3rd ed. 210 1$aHoboken, New Jersey :$cJohn Wiley & Sons, Inc.,$d2011. 210 4$dİ2011 215 $a1 online resource (485 p.) 300 $aIncludes index. 311 $a1-118-83670-7 311 $a1-118-01909-1 327 $aCover; Praise for Guerrilla Marketing for Job Hunters 3.0; Title Page; Copyright; Dedication; Foreword; Acknowledgments; Disclaimer; JOB HUNTERS; SMART PHONE USERS; HEADHUNTERS; LAZY PEOPLE; PAID PROMOTIONAL CONSIDERATION; Introduction; EVER HAD ONE OF THOSE DA... MOMENTS?; JOB HUNTING HAS CHANGED; WANT TO TRY?; INTUITIVELY THAT MAKES NO SENSE; LOGIC PREVAILED; CURRENT REALITY; THE EUREKA MOMENT!; GUERRILLA TACTICS WORK; SO WHY THE THIRD EDITION?; THE KEYS TO LANDING YOUR DREAM JOB; HOW THE BOOK IS SET UP; SPECIAL FEATURES; STATE-OF-THE-MOMENT CONTENT; WELCOME TO YOUR FUTURE 327 $aChapter 1: Why You Need to Become a Guerrilla Job HunterOFFSHORING AND AMERICA'S FUTURE AS A GLOBAL INNOVATOR; THE PEOPLE WHO BEST MARKET THEIR TALENT WIN!; WHY YOU NEED TO BE A GUERRILLA; THE #1 SECRET TO GETTING HIRED; THE #2 SECRET TO GETTING HIRED; YOUR GUERRILLA PLAN; GUERRILLA JOB SEARCH FLOW CHART; Part I: Your Guerrilla Mind-Set; Chapter 2: Personal Branding Guerrilla Style; FREE-YOUR MILLION DOLLAR PERSONAL BRAND STRATEGY!; HOW TO MAKE YOUR BRAND REFLECT THE SKILLS EMPLOYERS BUY; "YOU INC."-YOUR PERSONAL BRAND; CREATE YOUR BRAND GUERRILLA STYLE 327 $aEFFECTIVE BRANDING IS ABOUT SELLING WHAT MATTERSFIND ACHIEVEMENTS THAT PROVE YOUR CLAIMS; YOU ARE CHANGING THE RULES; Chapter 3: Attitude Check; THE IMPORTANCE OF A CAN-DO ATTITUDE; THE THREE R's OF SUCCESSFUL JOB HUNTING; HOW TO STAY MOTIVATED; GUERRILLA TIPS FOR STAYING MOTIVATED; THE FOUR MOST COMMON CAUSES OF JOB SEARCH FAILURE AND HOW TO AVOID THEM; THE MOST POWERFUL WAY TO CHANGE YOUR RESULTS; MANAGING YOUR SCHEDULE AND PLANNING YOUR WORK; THE GOLDEN SELLING HOUR(S); Chapter 4: Your Guerrilla Strategy; THE HIDDEN JOB MARKET AND WHY IT IS HIDING; CRACKING THE HIDDEN JOB MARKET 327 $aTARGETING COMPETITORSASSOCIATIONS; STRUCTURED INTERNET SEARCHES MADE EASY; DEVELOP A TARGET LIST OF COMPANIES; FIND PEOPLE WHO CAN HIRE YOU; OTHER SOURCES OF INFORMATION; STRATEGIC TWISTS ON TRADITIONAL STRATEGIES; PROMOTE YOURSELF; MAKE TECHNOLOGY WORK FOR YOU-NOT AGAINST YOU; LOGISTICS-BUILDING YOUR WAR ROOM; STALKING FOR JOBS-LEGALLY; Part II: Weapons That Make You a Guerrilla; Chapter 5: Your Research Plan; YOUR RESEARCH BUDGET; 1. RESEARCHING AN INDUSTRY; 2. LOCATING COMPANIES OF INTEREST; COMPETITIVE INTELLIGENCE; COMPANY GROWTH; LIBRARIANS ARE YOUR ALLIES 327 $a3. HOW TO FIND THE HIRING MANAGERSA GUERRILLA RESEARCH ALTERNATIVE; FINDING LISTS OF PROSPECTS; STUFF THE CIA WOULD RATHER YOU DIDN'T KNOW; Chapter 6: Resume Writing and Cover Letter Boot Camp; WHY YOUR RESUME MAY BE OVERLOOKED; ALL RESUMES ARE NOT CREATED EQUAL; HAIL THE GUERRILLA RESUME; THE STANDARD GUERRILLA RESUME EXPLAINED; THE EXTREME GUERRILLA RESUME; GRAPHICS THAT ADD PUNCH TO YOUR RESUME; SELLING YOUR VALUE-ADDED ADVANTAGES; THE ONLY COVER LETTER YOU WILL EVER NEED; EXAMPLE GUERRILLA COVER LETTER; THREE OTHER WAYS TO OPEN YOUR GUERRILLA COVER LETTER 327 $aHOW TO ASK FOR THE INTERVIEW IN YOUR LETTER 330 $aThe latest strategies for job hunters revealed in this revised and updated edition This new Third Edition features the latest job-hunting strategies for the Information Age. You'll discover key techniques to reach hiring managers at the employers you want to work for most. New chapters integrate using social media and social networking tools like Facebook, Twitter, LinkedIn, and ZoomInfo in your job search, along with case studies from successful guerrilla job hunters that detail what works in today's hyper competitive job market with commentary from America's top recruiters. 606 $aJob hunting 606 $aSocial media 606 $aCareer development 606 $aVocational guidance 615 0$aJob hunting. 615 0$aSocial media. 615 0$aCareer development. 615 0$aVocational guidance. 676 $a650.14 686 $aBUS012000$2bisacsh 700 $aLevinson$b Jay Conrad$0508226 701 $aPerry$b David$f1960 January 12-$01479416 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910790343003321 996 $aGuerrilla marketing for job hunters 3.0$93695514 997 $aUNINA