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200 10$aScenario planning$b[electronic resource] $ea field guide to the future /$fWoody Wade ; designed by Nathalie Wagner
205   $a1st edition
210   $aHoboken, N.J. $cWiley$d2012
215   $a1 online resource (206 p.)
300   $aDescription based upon print version of record.
311   $a1-118-23741-2 
311   $a1-118-17015-6 
327   $aScenario Planning: A Field Guide to the Future; What's in this book?; Introduction; Chapter 1: Escaping the Tyranny of the Present; Chapter 2: How-To; Chapter 3: Case Studies: The Real World; Chapter 4: Black Swans; Chapter 5: Are You Ready?; Postscript: Thinking the Unthinkable; Photo credits
330   $a"Is your business ready for the future? Scenario planning is a fascinating, yet underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on a company's fortunes. It helps decision-makers see opportunities and threats that could emerge beyond their normal planning horizon. Scenario Planning serves as a guide to the looking at your business, and the world, years from now, posing thoughtful questions about the possible consequences of some current (and possible future) trends. This book will help you: Outline (and help you prepare for) any trends that could play out in the future that change the political, social, and economic landscapes and significantly impact your business Explore the impact of technological advances and newly available products to your business Examine challenges that are only dimly recognizable as potential problems today This visual book will help you answer this question: Is my organization ready for every possibility?"--$cProvided by publisher.
606   $aBusiness forecasting
606   $aStrategic planning
615  0$aBusiness forecasting.
615  0$aStrategic planning.
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700   $aWade$b Woody$01543313
701   $aWagner$b Nathalie$01543314
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