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200 10$aAnglicism usage in German political language $emethoden, verfahren und tools /$fTatjana Kennedy
210  1$aHamburg, Germany :$cAnchor Academic Publishing,$d2014.
210  4$d?2014
215   $a1 online resource (40 p.)
225 1 $aCompact
300   $aDescription based upon print version of record.
311   $a3-95489-208-1 
320   $aIncludes bibliographical references.
327   $aAnglicism Usage in German Political Language; List of Contents; 1. Introduction; 2. Theoretical Framework; 2.1. The German Green Party: Ideology, Target Group and Communication Techniques; 2.2. Discourse analysis: Political Rhetoric; 2.3. Contact linguistics; 3. Empirical Analysis of "Der Gru?ne Neue Gesellschaftsvertrag"; 3.1. The Framework; 3.2. Anglicisms within the Green's Language; 4. A Green Language?; 5. Summary and Conclusion; 6. Bibliography
330   $aEvery four years on Election Day, German citizens make their way to the ballot boxes to vote for the political party and candidate they would favour entering the government. What these voters are not aware of, is that whether their choice has resulted from political conviction or not, the set of political attitudes that found their favour is the result of a complex communication strategy the individual party's carried out long beforehand. Simply put: through political language, parties exercise power. This study looks at the mechanisms behind the communication strategy the Greens (BU?NDNIS90/DI
410  0$aCompact.
606   $aGermanic languages$xSocial aspects
606   $aLanguages in contact$zEurope
607   $aEurope$xLanguages$xForeign words and phrases
615  0$aGermanic languages$xSocial aspects.
615  0$aLanguages in contact
676   $a409.4
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