LEADER 00924nam a2200253 i 4500 001 991001341179707536 005 20020507124618.0 008 010220s|||| it ||| | ita 020 $a8834893441 035 $ab10207181-39ule_inst 035 $aLE02984152$9ExL 040 $aISUFI - Sett. Diritti e Politiche Euromediterranee$bita 082 0 $a657 100 1 $aRe, Piergiorgio$0107463 245 10$aAspetti finanziari e quantitativi del marketing /$cPiergiorgio Re 260 $aTorino :$bGiappichelli,$cc2000 300 $aviii, 195 p. :$bill. ;$c24 cm. 650 4$aMarketing 907 $a.b10207181$b04-10-06$c27-06-02 912 $a991001341179707536 945 $aLE029 657 REX01.01$g1$iLE029-1929$lle029$o-$pE0.00$q-$rn$so $t0$u0$v0$w0$x0$y.i10255540$z27-06-02 996 $aAspetti finanziari e quantitativi del marketing$9192015 997 $aUNISALENTO 998 $ale029$b01-01-01$cm$da $e-$fita$git $h0$i1 LEADER 01063nam a2200289 i 4500 001 991000925919707536 005 20020507175959.0 008 950315s1942 uk ||| | eng 035 $ab10776722-39ule_inst 035 $aLE01304415$9ExL 040 $aDip.to Matematica$beng 082 0 $a515 084 $aAMS 13B05 100 1 $aArtin, Emil$082 245 10$aGalois theory /$cEmil Artin ; edited and suppl. with a Section on applications by Arthur N. Milgram 250 $a2nd ed. with additions and revisions 260 $aLondon :$bUniv. Notre Dame Press,$c1942 300 $a82 p. ;$c23 cm 490 0 $aNotre Dame mathematical lectures ;$v2 500 $aSi possiede la trad. tedesca 650 0$aGalois theory 907 $a.b10776722$b23-02-17$c28-06-02 912 $a991000925919707536 945 $aLE013 13B ART11 (1942:UNIV. OF NOTRE DAME PRESS)$g1$i2013000025186$lle013$o-$pE0.00$q-$rl$s- $t0$u1$v0$w1$x0$y.i10875736$z28-06-02 996 $aGalois theory$979714 997 $aUNISALENTO 998 $ale013$b01-01-95$cm$da $e-$feng$guk $h0$i1 LEADER 03083nam 2200661 450 001 9910787871203321 005 20240116083648.0 010 $a0-8047-9075-2 024 7 $a10.1515/9780804790758 035 $a(CKB)2670000000545074 035 $a(EBL)1656998 035 $a(SSID)ssj0001131879 035 $a(PQKBManifestationID)12464427 035 $a(PQKBTitleCode)TC0001131879 035 $a(PQKBWorkID)11145214 035 $a(PQKB)10738322 035 $a(DE-B1597)564558 035 $a(DE-B1597)9780804790758 035 $a(Au-PeEL)EBL1656998 035 $a(CaPaEBR)ebr10852487 035 $a(OCoLC)875097689 035 $a(OCoLC)1198929723 035 $a(PPN)236068938 035 $a(MiAaPQ)EBC1656998 035 $a(EXLCZ)992670000000545074 100 $a20140407h20142014 uy 0 101 0 $aeng 135 $aurcn|---||||| 181 $ctxt 182 $cc 183 $acr 200 14$aThe co-creation paradigm /$fVenkat Ramaswamy and Kerimcan Ozcan 210 1$aStanford, California :$cStanford University Press,$d2014. 210 4$dİ2014 215 $a1 online resource (356 p.) 300 $aDescription based upon print version of record. 311 $a0-8047-8915-0 320 $aIncludes bibliographical references and index. 327 $aContents; Acknowledgments; Preface; 1. Introduction To The Co-Creation Paradigm; 2. Innovating Co-Creation Platforms of Engagements; 3. Enabling and Connecting With Co-Creation Experiences; 4. Leveraging Co-Creation Ecosystems of Capabilities; 5. Building Co-Creative Managament Systems; 6. Crafting Co-Creative Enterprise Archictectures; 7. Co-Creating Transformational Change; 8. Evolving Economies and Societies Through Co-Creation; 9 . Wealth-Welfare-Wellbeing And Private-Public-Social Sector Co-Creation; 10. Embracing The Co-Creation Paradigm; Reference Matter; Notes; Bibliography; Index 330 $aA fundamental shift is underway that will change how we conceive of value. In an era of increasing interconnectedness, individuals, as opposed to institutions, stand at the center of value creation. To adapt to this tectonic shift, organizations can no longer unilaterally devise products and services. They must engage stakeholders-from customers and employees to suppliers, partners, and citizens at large-as co-creators.Co-creation guru Venkat Ramaswamy and Kerimcan Ozcan call for enterprises to be mindful of lived experiences, to build engagement platforms and management systems t 606 $aCustomer relations 606 $aRelationship marketing 606 $aProduct management 606 $aBusiness networks 615 0$aCustomer relations. 615 0$aRelationship marketing. 615 0$aProduct management. 615 0$aBusiness networks. 676 $a658.5/75 700 $aRamaswamy$b Venkatram$0438046 702 $aOzcan$b Kerimcan$f1971- 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910787871203321 996 $aThe co-creation paradigm$93864256 997 $aUNINA