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040   $aBiblioteca Interfacoltà$bita$cA.t.i. Arché s.c.r.l. Pandora Sicilia s.r.l.
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135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 12$aA forecast on the development of the 3D TV market in the U.S$b[electronic resource] $ewill 3D TVs become the next big thing in our living rooms? /$fAnita Theis
210   $aHamburg $cAnchor Academic Pub.$d2013
215   $a1 online resource (82 p.)
300   $a"Disseminate knowledge"--Cover.
311   $a3-95489-000-3 
320   $aIncludes bibliographical references.
327   $apt. 1. Desk-research -- pt. 2. Target group research -- pt. 3. Conclusion & discussion.
330   $aHauptbeschreibung This in-depth research study discusses whether 3D TV will become a new trend in the consumers'' living rooms or if it is just a hype that will fail to establish itself. The study contains both extensive market research as well as target group research among the American population. Both parts of the study deal with the market situation of 3D TVs within the United States in 2011, and an extensive analysis of both studies provides in-depth insight into a potential future of the 3D TV market in the coming years. In 2010 only 3% of US households had purchased a 3D TV. According t
606   $a3-D television
606   $aMarketing
615  0$a3-D television.
615  0$aMarketing.
676   $a621.388
700   $aTheis$b Anita$01466413
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910787695803321
996   $aA forecast on the development of the 3D TV market in the U.S$93676884
997   $aUNINA