LEADER 01613nam  2200397 a 450 
001 9910786739403321
005 20200520144314.0
010   $a1-932353-01-1
035   $a(CKB)2670000000357481
035   $a(MiAaPQ)EBC3340000
035   $a(Au-PeEL)EBL3340000
035   $a(CaPaEBR)ebr10035715
035   $a(OCoLC)923252285
035   $a(EXLCZ)992670000000357481
100   $a20090803d2002      uy             0
101 0 $aeng
135   $aurcn|||||||||
200 00$aBest practices in marketing with email newsletters$b[electronic resource] $efor marketers and publishers /$feditor, Marcia Yudkin ; managing editor, Alexis D. Gutzman ; publisher, Anne Holland
210   $aPortsmouth, R.I. $cMarketingSherpa, Inc.$d2002
215   $a194 p. $cill
225 0 $aPractical know-how & case studies
327   $apt. 1. Email newsletters : the basics -- pt. 2. Formulating your email newsletter strategy -- pt. 3 Newsletter format, length, frequency, and timing -- pt. 4 Content -- pt. 5 Growing subscribers -- pt. 6 Managing distribution and your list -- pt. 7 Measuring performance -- pt. 8 Basic vendor & supplier guide.
606   $aInternet marketing
606   $aElectronic mail systems
615  0$aInternet marketing.
615  0$aElectronic mail systems.
701   $aYudkin$b Marcia$01493319
701   $aGutzman$b Alexis D$01493317
701   $aHolland$b Anne$01493318
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910786739403321
996   $aBest practices in marketing with email newsletters$93716255
997   $aUNINA