LEADER 02703nam 2200433 450 001 9910466521603321 005 20210901203039.0 010 $a1-5275-1913-9 035 $a(CKB)4100000007102367 035 $a(MiAaPQ)EBC5568594 035 $a(Au-PeEL)EBL5568594 035 $a(OCoLC)1059451140 035 $a(EXLCZ)994100000007102367 100 $a20181123d2018 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aCustomer-centricity $ethe new path to product innovation and profitability /$fby Josep F. Valls Gimenez 210 1$aNewcastle upon Tyne, England :$cCambridge Scholars Publishing,$d2018. 215 $a1 online resource (vi, 150 pages) 311 $a1-5275-1587-7 327 $aIntro -- Table of Contents -- Acknowledgements -- Introduction -- Part I -- Chapter One -- Chapter Two -- Chapter Three -- Chapter Four -- Part II -- Chapter Five -- Part III -- Chapter Six -- Chapter Seven -- Part IV -- Chapter Eight -- Part V -- Chapter Nine -- Bibliography. 330 $aThe empowered customer is here to stay. With a low tolerance for subpar experiences, they have no qualms in switching brands if disappointed, and expect companies to provide offers that are personally relevant to them. This realisation has led enterprises to revamp their business strategies to meet the high expectations of these savvy and hyper-connected consumers. This requires a 360 degree customer-centric approach--fuelled by big data--that attempts to understand customer problems and deliver timely solutions. The ability to use customer journey mapping and real-time analytics to unlock actionable insights can provide a competitive edge. Knowledge about shifts in customer behaviour, preferred channels or social media sentiment helps companies to respond proactively and with the right message.The digital transformation snake framework presented in this book examines the socio-economic changes and digital trends that are reshaping consumption, and what they portend for the future. It is complemented by an analysis of the new skills and workforce models, as well as the business models needed to succeed in the age of digital disruption. 606 $aMarketing$xData processing 606 $aCustomer services 608 $aElectronic books. 615 0$aMarketing$xData processing. 615 0$aCustomer services. 676 $a658.800285425 700 $aGimenez$b Josep F. Valls$01034746 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910466521603321 996 $aCustomer-centricity$92454070 997 $aUNINA LEADER 03740nam 2200661Ia 450 001 9910786490703321 005 20231206223922.0 010 $a1-4411-2538-8 010 $a1-4411-9580-7 035 $a(CKB)2670000000278108 035 $a(EBL)1986643 035 $a(OCoLC)905985698 035 $a(Au-PeEL)EBL1986643 035 $a(CaPaEBR)ebr10619455 035 $a(CaONFJC)MIL603676 035 $a(MiAaPQ)EBC1986643 035 $a(MiAaPQ)EBC6161899 035 $a(EXLCZ)992670000000278108 100 $a20111216d2012 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 00$aChimera's children$b[electronic resource] $eethical, philosophical and religious perspectives on human-nonhuman experimentation /$fedited by Calum MacKellar and David Albert Jones 210 $aLondon $cContinuum$d2012 215 $a1 online resource (255 p.) 300 $aDescription based upon print version of record. 311 $a1-4411-6984-9 320 $aIncludes bibliographical references (p. [219]-235) and index. 327 $aFC; Half title; Scottish Council on Human Bioethics; Title; Copyright; Contents; Authorship ; Acknowledgements ; Preface ; PART ONE Background, definitions and current legislation ; Introduction ; 1 Historical background ; 2 National and international legislation and guidelines 327 $aPART TWO Developments in the creation of humannonhuman combinations 3 Human-nonhuman transgenesis ; 4 Human-nonhuman gestation ; 5 Human-nonhuman hybrid embryos ; 6 Human-nonhuman cytoplasmic hybrids (cybrids) ; 7 Human-nonhuman chimeras 327 $aPART THREE Cultural, worldview and ethical perspectives 8 Cultural perspectives ; 9 Worldview perspectives ; 10 Ethical perspectives ; 11 Ethical analysis ; 12 Conclusion ; Glossary ; Bibliography ; Index 330 $aIntroduces the reader to the pressing and perplexing ethical questions surrounding human-nonhuman scientific experimentation. 606 $aChimerism$xResearch$xMoral and ethical aspects 606 $aHuman genetics$xMoral and ethical aspects 606 $aEmbryology, Experimental$xMoral and ethical aspects 606 $aHuman genetics$xLaw and legislation 606 $aTransgenic organisms$xMoral and ethical aspects 606 $aBioethics 606 $aBiology, Experimental$xMoral and ethical aspects 615 0$aChimerism$xResearch$xMoral and ethical aspects. 615 0$aHuman genetics$xMoral and ethical aspects. 615 0$aEmbryology, Experimental$xMoral and ethical aspects. 615 0$aHuman genetics$xLaw and legislation. 615 0$aTransgenic organisms$xMoral and ethical aspects. 615 0$aBioethics. 615 0$aBiology, Experimental$xMoral and ethical aspects. 676 $a174.2 701 $aMacKellar$b C$g(Calum)$01095188 701 $aJones$b David Albert$01568764 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910786490703321 996 $aChimera's children$93841142 997 $aUNINA