LEADER 02892nam 2200649Ia 450 001 9910786361503321 005 20200520144314.0 010 $a1-283-71261-X 010 $a0-252-09423-9 035 $a(CKB)2670000000276178 035 $a(OCoLC)818727270 035 $a(CaPaEBR)ebrary10617501 035 $a(SSID)ssj0000759125 035 $a(PQKBManifestationID)11402820 035 $a(PQKBTitleCode)TC0000759125 035 $a(PQKBWorkID)10782836 035 $a(PQKB)11671060 035 $a(MiAaPQ)EBC3414150 035 $a(StDuBDS)EDZ0000649275 035 $a(MdBmJHUP)muse24433 035 $a(Au-PeEL)EBL3414150 035 $a(CaPaEBR)ebr10617501 035 $a(CaONFJC)MIL402511 035 $a(EXLCZ)992670000000276178 100 $a20120803d2012 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aAdvertising at war$b[electronic resource] $ebusiness, consumers, and government in the 1940s /$fInger L. Stole 210 $aUrbana $cUniversity of Illinois Press$dc2012 215 $a1 online resource (282 p.) 225 1 $aThe history of communication 300 $aBibliographic Level Mode of Issuance: Monograph 311 $a0-252-07865-9 311 $a0-252-03712-X 320 $aIncludes bibliographical references and index. 327 $aPrelude to war -- Advertising navigates the defense economy -- The initial year of the Advertising Council -- The consumer movement's return -- Advertising, Washington, and the renamed War Advertising Council -- The increasing role of the War Advertising Council -- Peace and the reconversion of the Advertising Council. 330 8 $a'Advertising at War' challenges the notion that advertising disappeared as a political issue in the United States in 1938 with the passage of the Wheeler-Lea Amendment to the Federal Trade Commission Act, the result of more than a decade of campaigning to regulate the advertising industry. Inger L. Stole suggests that the war experience, even more than the legislative battles of the 1930's, defined the role of advertising in U.S. postwar political economy and the nation's cultural firmament. 410 0$aHistory of communication. 606 $aAdvertising$zUnited States$xHistory$y20th century 606 $aWorld War, 1939-1945$zUnited States$xPropaganda 606 $aCorporations$xPublic relations$zUnited States$xHistory$y20th century 607 $aUnited States$xHistory$y1933-1945 615 0$aAdvertising$xHistory 615 0$aWorld War, 1939-1945$xPropaganda. 615 0$aCorporations$xPublic relations$xHistory 676 $a940.54/88973 700 $aStole$b Inger L$01537556 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910786361503321 996 $aAdvertising at war$93786931 997 $aUNINA LEADER 01553nam 22005175u 450 001 9910149640303321 005 20211006145345.0 010 $a9783318051513 010 $a3318051519 035 $a(CKB)3780000000102814 035 $a(OCoLC)1046110256 035 $a(SZ-BaSKA)222839 035 $a(MiAaPQ)EBC31866052 035 $a(Au-PeEL)EBL31866052 035 $a(EXLCZ)993780000000102814 100 $a20211006d1996 uy 0 101 0 $aeng 135 $aurunu||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aT-Cell Subsets and Cytokines Interplay in Infectious Diseases : $eInternational Conference, Kuwait, April 1993 / $f editors, A.S. Mustafa, R.J. Al-Attiyah, I. Nath, T.D. Chugh 205 $a1st ed. 210 $aBasel : $cS. Karger, $d1996 215 $a1 online resource (X + 222 pages) : $c 51 figures, 15 tables 311 08$a9783805561228 311 08$a3805561229 606 $aImmunology 606 $aInfectious Diseases 606 $aMicrobiology 606 $aBiochemistry 606 $aParasitology 615 14$aImmunology 615 14$aInfectious Diseases 615 14$aMicrobiology 615 24$aBiochemistry 615 24$aParasitology 676 $a616.9/0479 700 $aMustafa$b A.S 701 $aMustafa$b Abu Salim$01232248 801 0$bUKSKG 801 1$bUKSKG 906 $aBOOK 912 $a9910149640303321 996 $aT-Cell Subsets and Cytokines Interplay in Infectious Diseases$92861063 997 $aUNINA