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101 0 $aeng
135   $aur|||||||||||
181   $ctxt
182   $cc
183   $acr
200 10$aQuantitative research in communication$b[electronic resource] /$fMike Allen, Scott Titsworth, Stephen K. Hunt
210   $aLos Angeles, [Calif.] $cSAGE$dc2009
215   $a1 online resource (xi, 242 p.) $cill
300   $aDescription based upon print version of record.
311   $a1-4129-5695-1 
311   $a1-322-41300-2 
311   $a1-4129-5696-X 
320   $aIncludes bibliographical references and index.
327   $aCover; Contents; Preface; Chapter 1 - Introduction to Quantitative Research; Chapter 2 - Using Statistics in Quantitative Research; Chapter 3 - Independent Samples or Student's t Test; Chapter 4 - ONEWAY Analysis of Variance; Chapter 5 - Factorial ANOVA; Chapter 6 - Analysis of Covariance; Chapter 7 - Multivariate ANOVA; Chapter 8 - Chi-Square Statistic; Chapter 9 - Simple Bivariate Correlation; Chapter 10 - Multiple Regression; Chapter 11 - Factor Analysis; Chapter 12 - Advanced Modeling Techniques; Chapter 13 - Meta-Analysis; Appendix A: Critical Values for the t Statistic
327   $aAppendix B: Critical Values for the Chi-Square StatisticAppendix C: Critical Values for the F Statistic; Appendix D: Critical Values for the r Statistic; Index; About the Authors
330 8 $aThis textbook is designed to be economical and is focused on core topics in quantitative communication research ranging from basic statistical procedures (such as frequency distributions) to more advanced procedures (such as multiple regression).
606   $aCommunication$xStatistical methods
606   $aCommunication$xData processing
615  0$aCommunication$xStatistical methods.
615  0$aCommunication$xData processing.
676   $a302.20727
700   $aAllen$b Mike$f1959-$01537427
701   $aTitsworth$b Scott$01537428
701   $aHunt$b Stephen K$01537429
801  0$bStDuBDS
801  1$bStDuBDS
906   $aBOOK
912   $a9910786130403321
996   $aQuantitative research in communication$93786728
997   $aUNINA