LEADER 03902nam 22006255 450 001 9910786113603321 005 20230126210218.0 010 $a0-8147-2538-4 024 7 $a10.18574/9780814725382 035 $a(CKB)2670000000339993 035 $a(EBL)1140109 035 $a(OCoLC)830162883 035 $a(SSID)ssj0000832812 035 $a(PQKBManifestationID)11465023 035 $a(PQKBTitleCode)TC0000832812 035 $a(PQKBWorkID)10918975 035 $a(PQKB)10709591 035 $a(MiAaPQ)EBC1140109 035 $a(OCoLC)841171486 035 $a(MdBmJHUP)muse26703 035 $a(DE-B1597)547124 035 $a(DE-B1597)9780814725382 035 $a(EXLCZ)992670000000339993 100 $a20200608h20132013 fg 0 101 0 $aeng 135 $aurnn#---|un|u 181 $ctxt 182 $cc 183 $acr 200 10$aBuying into fair trade $eculture, morality, and consumption /$fKeith R. Brown 210 1$aNew York, NY :$cNew York University Press,$d[2013] 210 4$dİ2013 215 $a1 online resource (201 p.) 300 $aDescription based upon print version of record. 311 0 $a0-8147-2537-6 311 0 $a0-8147-2536-8 320 $aIncludes bibliographical references (pages 171-180) and index. 327 $tFront matter --$tContents --$tAcknowledgments --$t1. A Taste of Life in the Nicaraguan Campo --$t2. ?Just One Normal Coffee? --$t3. ?Buy More Coffee? --$t4. ?Who Are We Pillaging from This Time?? --$t5. How to Appear Altruistic --$t6. The Great Recession and the Social Significance of Buying into Fair Trade --$tAppendix --$tNotes --$tBibliography --$tIndex --$tAbout the Author 330 $aStamped on products from coffee to handicrafts, the term ?fair trade? has quickly become one of today?s most seductive consumer buzzwords. Purportedly created through fair labor practices, or in ways that are environmentally sustainable, fair-trade products give buyers peace of mind in knowing that, in theory, how they shop can help make the world a better place. Buying into Fair Trade turns the spotlight onto this growing trend, exploring how fair-trade shoppers think about their own altruism within an increasingly global economy. Using over 100 interviews with fair-trade consumers, national leaders of the movement, coffee farmers, and artisans, author Keith Brown describes both the strategies that consumers use to confront the moral contradictions involved in trying to shop ethically and the ways shopkeepers and suppliers reconcile their need to do good with the ever -present need to turn a profit. In addition to his in-depth analysis of the fair-trade market, Brown also provides a how-to chapter that outlines strategies readers can use to appear altruistic. This chapter highlights the ways that socially responsible markets have been detached from issues of morality. A fascinating account of how consumers first learn about, understand, and sometimes ignore the ethical implications of shopping, Buying into Fair Trade sheds new light on the potential for the fair trade market to reshape the world into a more socially-just place. 606 $aSocial responsibility of business 606 $aInternational trade$xMoral and ethical aspects 606 $aConsumption (Economics)$xSocial aspects 606 $aConsumption (Economics)$xMoral and ethical aspects 615 0$aSocial responsibility of business. 615 0$aInternational trade$xMoral and ethical aspects. 615 0$aConsumption (Economics)$xSocial aspects. 615 0$aConsumption (Economics)$xMoral and ethical aspects. 676 $a306.3 700 $aBrown$b Keith R.$4aut$4http://id.loc.gov/vocabulary/relators/aut$01495399 801 0$bDE-B1597 801 1$bDE-B1597 906 $aBOOK 912 $a9910786113603321 996 $aBuying into fair trade$93719483 997 $aUNINA