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100   $a20101001d2010      uy             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 10$aChannel management and retail marketing$b[electronic resource] /$fMeenal Dhotre
205   $aRev. ed.
210   $aMumbai $cHimalaya Pub. House$d2010
215   $a1 online resource (208 p.)
300   $aDescription based upon print version of record.
311   $a93-5024-325-3 
320   $aIncludes bibliographical references.
327   $asection 1. Physical distribution and channel management -- section 2. Retail marketing management.
330   $a* Separate section dedicated to ?Physical Distribution and Channel Management? and Retail Marketing Management?. * Exhaustive glossary to help quick understanding of the important terms at a glance. * Emphasis on Indian example and reference for easier understanding and better conceptual clarity. * Extensive discussions on upcoming trends and contemporary concepts in retailing for example, on-store retailing formats such as Vending Machines, Online Retailing (etailing), etc. * Included additional reading, cases in some chapters as the additional information * Covers the syllabi of money Diplom
606   $aMarketing channels$xManagement
606   $aMarketing$xManagement
606   $aRetail trade$xManagement
615  0$aMarketing channels$xManagement.
615  0$aMarketing$xManagement.
615  0$aRetail trade$xManagement.
676   $a658.8/4
700   $aDhotre$b Meenal$01463300
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910784923103321
996   $aChannel management and retail marketing$93672530
997   $aUNINA