LEADER 04797nam 2200649 a 450 001 9910784907203321 005 20200520144314.0 010 $a1-282-57943-6 010 $a9786612579431 010 $a1-84719-853-8 035 $a(CKB)2670000000035671 035 $a(EBL)944943 035 $a(OCoLC)796383955 035 $a(SSID)ssj0000404833 035 $a(PQKBManifestationID)12154373 035 $a(PQKBTitleCode)TC0000404833 035 $a(PQKBWorkID)10345653 035 $a(PQKB)10047470 035 $a(Au-PeEL)EBL944943 035 $a(CaPaEBR)ebr10439383 035 $a(CaONFJC)MIL257943 035 $a(MiAaPQ)EBC944943 035 $a(PPN)228045517 035 $a(EXLCZ)992670000000035671 100 $a20110114d2010 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aTYPO3 4.2 e-commerce$b[electronic resource] $edesign, build, and profit from a sophisticated feature-rich online store using TYPO3 /$fInese Liberte, Edgars Karlsons 210 $aBirmingham, U.K. $cPackt Open Source$d2010 215 $a1 online resource (213 p.) 225 1 $aFrom technologies to solutions 300 $aIncludes index. 311 $a1-84719-852-X 327 $aCover; Copyright; Credits; About the Authors; About the Reviewers; Table of Contents; Preface; Chapter 1: TYPO3 Installation and Extension Selection; Installation of TYPO3; Installing TYPO3; TYPO3 Install tool; Database access information; Choosing a database; Importing the database; Configuring your TYPO3 installation; Settings at localconf.php file; Installing TYPO3 extensions; Summary; Chapter 2: Template Configuration; Configuring templates to add design; Types of templates; Template development and integration; TypoScript setup and configuration; Inserting a template using TypoScript 327 $aAdding and testing contentUpgrading TYPO3 to a newer version; TYPO3 minor version update; TYPO3 update; Summary; Chapter 3: Singularity of TYPO3 E-Commerce Plugins; TYPO3 E-Commerce plugins; Payment add-ins; Setting up a PayPal test account; Upgrading to a newer version; Summary; Chapter 4: Catalogue-Setting Up Online Shop Requirements; Framework and content; Adding products to the online shop; Creating product records; Extra options; Summary; Chapter 5: Shop Users-Profiles for Unregistered and Registered Users; The importance of registering users; User registration 327 $aUser identification and user accountsDiscounts for user groups; Summary; Chapter 6: Navigation Inside the Online Shop and Content Search; Navigation inside page content and sitemap; TMENU; GMENU; Sitemap; Multi-level navigation; Searching in TYPO3; Search extension installation; Adjusting the ABC template; Adding search to the web page; Summary; Chapter 7: Ordering Organization-Modules of Payment and Delivery; Processing orders; Delivery and payment modules; SSL security certificates; Configuring TYPO3 for SSL support; SSL extensions; Payments; Summary 327 $aChapter 8: Administrative Interface in TYPO3Available administrative functions; Page module; List module; Info module; Access module; Functions module; Versioning module; Template module; Filelist module; User settings; User Admin module; Extention Manager module; DB check module; Configuration module; Install module; Log module; Help module; RTE (Rich Text Editor) extension; Backend interface and configuration; Content columns; Headings and content elements; TCEFORM; Fields switch off; Summary; Chapter 9: Online Shop SEO Development; The importance of SEO; Implementing SEO solutions 327 $aMinimum SEO requirementsTechnical requirements; The minimal requirements for website content; Optimal SEO requirements; Requirements for content of the website; The solutions provided by Google; Quick steps for successful SEO; Summary; Chapter 10: Managing and Marketing Your Site; The important aspects of management; The visual aspects of an online shop; Fostering customer loyalty; The delivery of goods; Delivering the right product; The quality of goods; Main risks; Popularization of an online shop; Working with the target audience; Adwords; Catalogues; Flyers; Radio 327 $aAdvertisement in magazines 330 $aDesign, build, and profit from a sophisticated feature-rich online store using TYPO3 606 $aElectronic commerce 606 $aOpen source software 615 0$aElectronic commerce. 615 0$aOpen source software. 676 $a006.78 700 $aLiberte$b Inese$01516491 701 $aKarlsons$b Edgars$01516492 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910784907203321 996 $aTYPO3 4.2 e-commerce$93752987 997 $aUNINA