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100   $a20131216d2003||||  u||            |
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 10$aApplying E-Commerce in Business$b[electronic resource]
210   $aLondon $cSAGE Publications$d2003
215   $a1 online resource (376 p.)
300   $aDescription based upon print version of record.
311   $a0-7619-4874-0 
327   $aCover; Contents; Preface; Introduction; Chapter 1 - Introduction to e-commerce; Chapter 2 - The technology; Chapter 3 - Elements of e-commerce: applications; Chapter 4 - Security and e-commerce; Chapter 5 - E-business models; Chapter 6 - From dot com to dot bomb; Chapter 7 - Public policies and legal issues; Chapter 8 - The impact of 'e' on economic and management thinking; Conclusions; Chapter 9 - To the future and beyond; Index; Appendicies; Appendix 1: OSI Reference Model; Appendix 2: Select Committee on Public Accounts 'First Report'
327   $aAppendix 3: Internet and E-mail Policies and GuidelinesAppendix 4: The Internet and How it Came into Being; Appendix 5: Who Manages the Internet?; Appendix 6: Guidelines for Data Protection
330   $a     This book provides an understanding of e-commerce by deconstructing it into its main constituents and explaining how they fit together. The objective is to introduce some consistency to the often contradictory views about e-commerce, bringing together different academic and management theories and frameworks into a coherent whole. It is written with a European perspective with exa
606   $aBusiness
606   $aElectronic commerce
606   $aElectronic commerce
606   $aInternet advertising
606   $aInternet marketing
606   $aMarketing & Sales$2HILCC
606   $aCommerce$2HILCC
606   $aBusiness & Economics$2HILCC
615  4$aBusiness.
615  4$aElectronic commerce.
615  4$aElectronic commerce.
615  4$aInternet advertising.
615  4$aInternet marketing.
615  7$aMarketing & Sales
615  7$aCommerce
615  7$aBusiness & Economics
676   $a658.054678
676   $a658.8/72
676   $a658.872
700   $aTassabehji$b Rana$01466359
801  0$bAU-PeEL
801  1$bAU-PeEL
801  2$bAU-PeEL
906   $aBOOK
912   $a9910784347503321
996   $aApplying E-Commerce in Business$93676809
997   $aUNINA