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200 10$aConsumer boycotts $eeffecting change through the marketplace and the media /$fMonroe Friedman
210  1$aNew York :$cRoutledge,$d1999.
215   $a1 online resource (305 p.)
300   $aDescription based upon print version of record.
311   $a0-415-92457-X 
311   $a0-415-92456-1 
320   $aIncludes bibliographical references (p. [263]-274) and index.
327   $aBook Cover; Title; Contents; Acknowledgments; Preface; Consumer Boycott Basics; Factors Affecting Boycott Success; Labor Boycotts; Consumer Economic Boycotts; Minority Group Initiatives: African American Boycotts; Boycott Initiatives of Other Minority Groups; Boycotts by Religious Groups; Ecological Boycotts; Consumer ~Buycotts~; Boycott Issues and Tactics in Historical Perspective; The 1966 Consumer Protest as Seen by Its Leaders; Boycott Observations over Time; Notes; References; Permissions; Index
330   $aMonroe Friedman discusses different types of boycotts, from their historical focus on labour and economic concerns, to the more recent inclusion of issues such as minority rights, animal welfare and environmental protection.
606   $aConsumer behavior
606   $aBoycotts
606   $aConsumer satisfaction
606   $aConsumer complaints
615  0$aConsumer behavior.
615  0$aBoycotts.
615  0$aConsumer satisfaction.
615  0$aConsumer complaints.
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