LEADER 05278nam 2200721Ia 450 001 9910782278603321 005 20230607222126.0 010 $a1-281-95648-1 010 $a9786611956486 010 $a981-281-089-7 035 $a(CKB)1000000000537961 035 $a(EBL)1681573 035 $a(OCoLC)815755979 035 $a(SSID)ssj0000160403 035 $a(PQKBManifestationID)11161239 035 $a(PQKBTitleCode)TC0000160403 035 $a(PQKBWorkID)10202490 035 $a(PQKB)10083968 035 $a(MiAaPQ)EBC1681573 035 $a(WSP)00004813 035 $a(Au-PeEL)EBL1681573 035 $a(CaPaEBR)ebr10255505 035 $a(CaONFJC)MIL195648 035 $a(EXLCZ)991000000000537961 100 $a20010726d2001 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 00$aFuzzy sets in management, economics, and marketing$b[electronic resource] /$feditors, Constantin Zopounidis, Panos M. Pardalos, George Baourakis 210 $aRiver Edge, N.J. $cWorld Scientific$dc2001 215 $a1 online resource (284 p.) 300 $a"This book is prepared on the occasion of the 7th international congress of SIGEF, held in Chania, Greece"--Editorial. 311 $a981-02-4753-2 320 $aIncludes bibliographical references and index. 327 $aCONTENTS ; Editorial ; Decision Making, Management and Marketing; Algorithms for orderly structuring of financial ""objects"" ; A fuzzy goal programming model for evaluating a hospital service performance ; A group decision making method using fuzzy triangular numbers 327 $aDeveloping sorting models using preference disaggregation analysis: An experimental investigation Hierarchical classification in insurance data analysis ; Consumer preferences for extrinsic versus intrinsic quality cues for image products: The case of Greek quality wine 327 $aIdentification of the market trends for Greek fruit juices The tourism industry in Crete: The identification of new market segments ; Stock Markets and Portfolio Management ; The use of fuzzy programming for the management of immunised fixed income portfolios 327 $aThe causality between interest rate, exchange rate and stock price in emerging markets: The case of the Jakarta stock exchangeFuzzy cognitive maps in stock market ; Neural network vs linear models of stock returns: An application to the UK and German Stock Market Indices; How wavelets and genetic algorithms can assist intelligent hybrid methodologies in handling data driven stock exchange daily trading 327 $aCorporate Finance and Banking Management Expertons and behaviour of companies with regard to the adequacy between business decisions and objectives ; Multiple fuzzy IRR in the financial decision environment ; An automated knowledge generation approach for managing credit scoring problems 327 $aBank asset liability management techniques: An overview 330 $a The rapid changes that have taken place globally on the economic, social and business fronts characterized the 20th century. The magnitude of these changes has formed an extremely complex and unpredictable decision-making framework, which is difficult to model through traditional approaches. The main purpose of this book is to present the most recent advances in the development of innovative techniques for managing the uncertainty that prevails in the global economic and management environments. These techniques originate mainly from fuzzy sets theory. However, the book also explores the inte 606 $aDecision making$xMathematical models 606 $aMarketing$xDecision making$xMathematical models 606 $aInvestments$xDecision making$xEconometric models 606 $aFuzzy sets 615 0$aDecision making$xMathematical models. 615 0$aMarketing$xDecision making$xMathematical models. 615 0$aInvestments$xDecision making$xEconometric models. 615 0$aFuzzy sets. 676 $a658 701 $aZopounidis$b Constantin$0732748 701 $aPardalos$b P. M$g(Panos M.),$f1954-$0318341 701 $aBaourakis$b George$01475063 712 02$aInternational Association for Fuzzy-set Management and Economy. 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910782278603321 996 $aFuzzy sets in management, economics, and marketing$93719615 997 $aUNINA