LEADER 03327nam 2200613 a 450 001 9910779594903321 005 20200520144314.0 010 $a1-118-47811-8 010 $a1-299-18984-9 035 $a(CKB)2550000001005945 035 $a(EBL)947735 035 $a(OCoLC)828303617 035 $a(SSID)ssj0000831997 035 $a(PQKBManifestationID)12360091 035 $a(PQKBTitleCode)TC0000831997 035 $a(PQKBWorkID)10882197 035 $a(PQKB)10297240 035 $a(Au-PeEL)EBL947735 035 $a(CaPaEBR)ebr10660589 035 $a(CaONFJC)MIL450234 035 $a(CaSebORM)9781118478103 035 $a(MiAaPQ)EBC947735 035 $a(EXLCZ)992550000001005945 100 $a20130225d2012 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 14$aThe science of serendipity$b[electronic resource] $ehow to unlock the promise of innovation in large organisations /$fMatt Kingdon 205 $a1st edition 210 $aChichester $cWiley$dc2012 215 $a1 online resource (258 p.) 300 $aDescription based upon print version of record. 311 $a1-118-47810-X 320 $aIncludes bibliographical references and index. 327 $aThe Science of Serendipity; Contents; Introduction; From Big to Small to Big; About Serendipity; Don't Think Too Hard, Don't Talk Too Much, Just Try It; 1 The Protagonist; 'Captain One Minute, Pirate the Next'; 2 The Quest for Provocation; Stuck in a Rut; The Answer: Under Your Nose?; Be Bold; The Life Beyond; Go to the Margins; The Many Lenses of Provocation; The Prepared Mind; Provoked. What Next?; 3 Making Ideas Real; Make It Real: At the Birth of an Idea; Make It Real: Co-Creation Makes Momentum; Make It Real: Powering Prototypes and Validating Ideas; Make It Real: Steel in Your Backbone 327 $aMaking It Real: Before and After LaunchWhat It Really Takes to Get Real; 4 Collision Course; Forcing Collision; Creating Clutter; Fighting for Flexibility; 5 Battling the Corporate Machine; Setting Innovation Up For Success; Love Thy Product; Headspace; Leadership Models; The Grapevine; Making Metrics Meaningful; Winning Over the Naysayers; A Call to Arms; Thanks; Sources; Index; About Matt Kingdon 330 $a Innovation. The word might make you think of Silicon Valley. But innovation isn't the sole province of start-ups. They didn't invent it, and they're not always the ones from which we can best learn. As Matt Kingdon argues in The Science of Serendipity, it's corporate innovators battling within large, established organisations who are the field's real heroes. Tapping into 20 years of experience on the front lines of innovation-bringing new products and services to market and helping organisations become more creative-Kingdon dissects the ways in which corporation 606 $aSuccess in business 606 $aCreative ability in business 615 0$aSuccess in business. 615 0$aCreative ability in business. 676 $a650.1 676 $a658.4 676 $a658.40 700 $aKingdon$b Matt$01548107 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910779594903321 996 $aThe science of serendipity$93804917 997 $aUNINA