LEADER 04408nam 2200709Ia 450 001 9910777923003321 005 20230207230409.0 010 $a0-231-51189-2 024 7 $a10.7312/purs12304 035 $a(CKB)1000000000771884 035 $a(EBL)908566 035 $a(OCoLC)818856140 035 $a(SSID)ssj0000721890 035 $a(PQKBManifestationID)11465666 035 $a(PQKBTitleCode)TC0000721890 035 $a(PQKBWorkID)10693592 035 $a(PQKB)11669355 035 $a(MiAaPQ)EBC908566 035 $a(DE-B1597)459235 035 $a(OCoLC)1013936037 035 $a(OCoLC)1029824219 035 $a(OCoLC)1032663914 035 $a(OCoLC)1037969462 035 $a(OCoLC)1041974809 035 $a(OCoLC)1046609248 035 $a(OCoLC)1047032746 035 $a(OCoLC)1049626198 035 $a(OCoLC)1054880880 035 $a(OCoLC)979967633 035 $a(DE-B1597)9780231511896 035 $a(Au-PeEL)EBL908566 035 $a(CaPaEBR)ebr10579979 035 $a(CaONFJC)MIL854169 035 $a(EXLCZ)991000000000771884 100 $a20070116d2007 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aTechnology in postwar America$b[electronic resource] $ea history /$fCarroll Pursell 210 $aNew York $cColumbia University Press$dc2007 215 $a1 online resource (315 p.) 300 $aDescription based upon print version of record. 311 $a0-231-12304-3 320 $aIncludes bibliographical references (p. [259]-269) and index. 327 $tFrontmatter -- $tContents -- $tIntroduction -- $t1. Arsenal of Democracy -- $t2. The Geography of Everywhere -- $t3. Foreign Aid and Advantage -- $t4. The Atom and the Rocket -- $t5. Factories and Farms -- $t6. "It's Fun to Live in America" -- $t7. Brain Drain and Technology Gap -- $t8. From Technology Drunk . . . -- $t9. . . . To Technology Sober -- $t10. A Wired Environment -- $t11. Standing Tall Again -- $t12. Globalization, Modernity, and the Postmodern -- $tNotes -- $tBibliography -- $tIndex 330 $aCarroll Pursell tells the story of the evolution of American technology since World War II. His fascinating and surprising history links pop culture icons with landmarks in technological innovation and shows how postwar politics left their mark on everything from television, automobiles, and genetically engineered crops to contraceptives, Tupperware, and the Veg-O-Matic.Just as America's domestic and international policies became inextricably linked during the Cold War, so did the nation's public and private technologies. The spread of the suburbs fed into demands for an interstate highway system, which itself became implicated in urban renewal projects. Fear of slipping into a postwar economic depression was offset by the creation of "a consumers' republic" in which buying and using consumer goods became the ultimate act of citizenship and a symbol of an "American Way of Life." Pursell begins with the events of World War II and the increasing belief that technological progress and the science that supported it held the key to a stronger, richer, and happier America. He looks at the effect of returning American servicemen and servicewomen and the Marshall Plan, which sought to integrate Western Europe into America's economic, business, and technological structure. He considers the accumulating "problems" associated with American technological supremacy, which, by the end of the 1960s, led to a crisis of confidence.Pursell concludes with an analysis of how consumer technologies create a cultural understanding that makes political technologies acceptable and even seem inevitable, while those same political technologies provide both form and content for the technologies found at home and at work. By understanding this history, Pursell hopes to advance a better understanding of the postwar American self. 606 $aTechnology$xSocial aspects 606 $aTechnology$zUnited States$xHistory 615 0$aTechnology$xSocial aspects. 615 0$aTechnology$xHistory. 676 $a609.73 686 $aZG 8881$2rvk 700 $aPursell$b Carroll W$0621664 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910777923003321 996 $aTechnology in postwar America$93741780 997 $aUNINA