LEADER 02940oam 2200709I 450 001 9910777346403321 005 20230607214810.0 010 $a9780203994528$bebook 010 $a0203994523$bebook 010 $a9781134568437$bebook 010 $a1134568436$bebook 010 $z9786610115907 010 $z6610115907 010 $a9781134568444$bebook 010 $a1134568444$bebook 010 $z9781280115905 010 $z1280115904 024 7 $a10.4324/9780203994528 035 $a(CKB)1000000000002056 035 $a(EBL)235149 035 $a(OCoLC)299570336 035 $a(SSID)ssj0000137230 035 $a(PQKBManifestationID)11136126 035 $a(PQKBTitleCode)TC0000137230 035 $a(PQKBWorkID)10087714 035 $a(PQKB)10509598 035 $a(MiAaPQ)EBC235149 035 $a(Au-PeEL)EBL235149 035 $a(CaPaEBR)ebr5007463 035 $a(CaONFJC)MIL11590 035 $a(OCoLC)61386972 035 $a(EXLCZ)991000000000002056 100 $a20180331d2002 uy 0 101 0 $aeng 135 $aurbn#---uuuuu 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aDesign management case studies /$fRobert Jerrard, David Hands and Jack Ingram 210 1$aLondon ;$aNew York :$cRoutledge,$d2002. 215 $a1 online resource (251 pages) $cillustrations 300 $aDescription based upon print version of record. 311 0 $a0415233798 311 0 $a041523378X 320 $aIncludes bibliographical references and index. 327 $aBook Cover; Title; Contents; List of figures; List of tables; Notes on contributors; Preface; Acknowledgements; Introduction; Notes on the nature of Design Management; Introduction to the case studies; Electrolux: the management of complexity in a large organization; Research methodologies for postgraduate studies in Design Management; Design Management audits; Managing and marketing creativity: perspectives on design consultancy and architectural practice; The effectiveness of Design Management communication in British Telecom; Design Management potential at David Clarke Associates 327 $aBranding in the fashion industry: Charlie Allen MenswearManaging design at Skopos; Index 330 $aThis introductory text to the relatively young discipline of design management provides invaluable case study material on a diverse range of industrial contexts including international design policy at Electrolux. 606 $aIndustrial design$xManagement 615 0$aIndustrial design$xManagement. 676 $a658.5/75 700 $aJerrard$b Bob$0907234 702 $aHands$b David$cPh. D. 702 $aIngram$b Jack$f1959- 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 801 2$bStDnUAD 906 $aBOOK 912 $a9910777346403321 996 $aDesign management case studies$93704773 997 $aUNINA