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010   $a9786611207953
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100   $a20180706e20162007  uy             0
101 0 $aeng
135   $aurcn|||||||||
181   $ctxt
182   $cc
183   $acr
200 14$aThe CEO - chief engagement officer $eturning hierarchy upside down to drive performance /$fJohn Smythe
210  1$aLondon :$cRoutledge,$d2016.
215   $a1 online resource (227 p.)
300   $a"A Gower Book"--Cover.
300   $aFirst published 2007 by Gower Pub.
311   $a1-138-45605-5 
311   $a0-566-08561-5 
320   $aIncludes bibliographical references (p. 205-207) and index.
327   $aCover; Contents; List of Figures; List of Tables; Acknowledgements; Part I: The End of Employee Coercion;  The Beginning of Employee Engagement; Chapter 1 The CEO;  The Chief Engagement Officer: Leaders are Learning to Engage Their People to Drive Sustainable Performance and Change; Chapter 2 What Engaging People Means; Chapter 3 Four Approaches to Engaging Your People; Chapter 4 The Irrationality of Leaders in Engaging their People in Strategy and Change; Chapter 5 Why Employee Engagement Matters - the Missing Half of Decision Making
327   $aChapter 6 Measuring Employee Satisfaction is a Waste of Time Part II: Designing and Implementing Effective Employee Engagement; Chapter 7 Understanding Previous Habits of Engagement to Accelerate Change; Chapter 8 Preparing to Design an Effective Employee Engagement Intervention; Chapter 9 Brief Guide to the Methods and Approaches in Employee Engagement Interventions; Chapter 10 Engagement to Drive Implementation of Strategy; Part III: Engagement as Part of the Culture: Implications of Effective Engagement for Leaders, Employees and Internal Advisers
327   $aChapter 11 Creating a Climate of Engagement: Implications for Leaders and Organisational Communication Chapter 12 Employee Engagement - a Review of the Literature; Index;
330   $aThe Chief Engagement Officer explores a management philosophy which recognises the value of opening up decision making to the right groups to improve the quality of decisions and change, accelerate execution and broaden ownership; in other words, engage employees.John Smythe asks what the concept of engagement means for employer and employee; tests whether and how it is different from internal communication and provides a practical framework for those who want to engage colleagues but need advice based on applied experience.
606   $aCommunication in management
615  0$aCommunication in management.
676   $a658.4/5
700   $aSmythe$b John.$01527992
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910777036203321
996   $aThe CEO - chief engagement officer$93816118
997   $aUNINA