LEADER 03311nam 22006255 450 001 9910751390003321 005 20231014063722.0 010 $a9789819957002$b(electronic bk.) 010 $z9789819956999 024 7 $a10.1007/978-981-99-5700-2 035 $a(MiAaPQ)EBC30787866 035 $a(Au-PeEL)EBL30787866 035 $a(CKB)28505213600041 035 $a(DE-He213)978-981-99-5700-2 035 $a(EXLCZ)9928505213600041 100 $a20231014d2023 u| 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aBeing Bollywood $ePostfeminism, Celebrity Culture and Femininity in the Global South /$fby Viraj Suparsad 205 $a1st ed. 2023. 210 1$aSingapore :$cSpringer Nature Singapore :$cImprint: Palgrave Macmillan,$d2023. 215 $a1 online resource (178 pages) 225 1 $aPalgrave Series in Asia and Pacific Studies,$x2662-7930 311 08$aPrint version: Suparsad, Viraj Being Bollywood Singapore : Palgrave Macmillan,c2023 9789819956999 320 $aIncludes bibliographical references and index. 327 $a1. Introduction -- 2. Theoretical contexts -- 3. Young women -- 4. Wives -- 5. Mothers -- 6. The tangible shift -- 7. Conclusion. 330 $aThrough engaging media coverage of the public lives of Bollywood actresses, this book unveils understandings of idealized femininity and gender within this cultural context. Beyond its own borders, such a context is unique given the global relevance of content from and about Bollywood with members of the diaspora as well as those culturally Indian individuals that are no longer part of the diaspora. This book thus engages these actresses as global Indian celebrities who are framed and presented as contemporary urban Indian exemplars of gender via media coverage about them. The book therefore offers a robust and detailed case study of the Bollywood star system so as to demonstrate how the nuances of this unique cultural context influence the dimensions of postfeminism and celebrity culture therein. Viraj Suparsad is a post-doctoral fellow in African Feminist Imagination at The Nelson Mandela University in Gqeberha, South Africa. He holds a PhD in Media Studies from The University of the Witwatersrand in Johannesburg, South Africa. His published works look at issues relating to postcolonial femininities as they emerge in popular culture spaces in the global south. 410 0$aPalgrave Series in Asia and Pacific Studies,$x2662-7930 606 $aSex 606 $aGender identity in mass media 606 $aIdentity politics 606 $aPolitical planning 606 $aGender Studies 606 $aMedia and Gender 606 $aPolitics and Gender 606 $aPublic Policy 615 0$aSex. 615 0$aGender identity in mass media. 615 0$aIdentity politics. 615 0$aPolitical planning. 615 14$aGender Studies. 615 24$aMedia and Gender. 615 24$aPolitics and Gender. 615 24$aPublic Policy. 676 $a780.71 700 $aSuparsad$b Viraj$01432817 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 912 $a9910751390003321 996 $aBeing Bollywood$93577835 997 $aUNINA