LEADER 01187nam0 22002771i 450 001 SUN0027827 005 20041116120000.0 100 $a20041116d1986 |0itac50 ba 101 $aita$aENG 102 $aIT 105 $a|||| ||||| 200 1 $aAll'origine dell'abitare$emostra itinerante$eMuseo nazionale di antropologia e etnologia, Firenze, Palazzo Nonfinito, 15 ottobre-15 novembre 1986$fa cura di Giancarlo Cataldi 210 $aFirenze$cAlinea$d1986 215 $a287 p.$cill.$d22x22 cm. 606 $aAbitazioni$xEsposizioni$x1986$2FI$3SUNC012453 606 $aEsposizioni$xFirenze$x1986$2FI$3SUNC012454 620 $dFirenze$3SUNL000014 676 $a728$v21 702 1$aCataldi$b, Giancarlo$3SUNV023145 712 $aAlinea$3SUNV000335$4650 801 $aIT$bSOL$c20181109$gRICA 912 $aSUN0027827 950 $aBIBLIOTECA DEL DIPARTIMENTO DI ARCHITETTURA E DISEGNO INDUSTRIALE$d01 PREST IIAb38 $e01 674 995 $aBIBLIOTECA DEL DIPARTIMENTO DI ARCHITETTURA E DISEGNO INDUSTRIALE$bIT-CE0107$h674$kPREST IIAb38$op$qa 996 $aAll'origine dell'abitare$9773635 997 $aUNICAMPANIA LEADER 04882nam 22006735 450 001 9910734884603321 005 20230810233434.0 010 $a9789811935930 010 $a9811935939 024 7 $a10.1007/978-981-19-3593-0 035 $a(CKB)27240754100041 035 $a(MiAaPQ)EBC30609765 035 $a(Au-PeEL)EBL30609765 035 $a(DE-He213)978-981-19-3593-0 035 $a(PPN)272269069 035 $a(EXLCZ)9927240754100041 100 $a20230626d2023 u| 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aCustomer-Centricity in Organized Retailing $eA Guide to the Basis of Winning Strategies /$fby Manoj Kumar Dash, Manash Kumar Sahu, Jishnu Bhattacharyya, Shivam Sakshi 205 $a1st ed. 2023. 210 1$aSingapore :$cSpringer Nature Singapore :$cImprint: Palgrave Macmillan,$d2023. 215 $a1 online resource (187 pages) 311 08$a9789811935923 327 $aIntroduction -- Customer Centricity -- Organized Retailing -- Tool 1: Structural Equation Modelling (SEM) -- Customer Segmentation -- Tool 2: Multiple Criteria Decision Analysis (MCDA) -- Strategic Mismatch -- Developing an Appropriate Strategy -- Discussion. 330 $aThis book provides a compendium of cutting-edge knowledge for an efficacious retailing strategy, with lessons from the organized retailing sector in India. It explores customer needs and their impact on developing successful retailing strategies and organized retailing in emerging economies with changing consumer behavior. It discusses the importance of developing appropriate retailing strategies in the context of an emerging economy, being agile and forward-thinking to implement a customer-centric approach across the retail value chain's upstream and downstream actions, and the requirement of clarity on the exact tools and techniques that will allow the retailers to move from their present product-centric state to the looked-for customer-centric state. This book aids the practitioners in developing and adopting a culture of customer-centricity and focuses on various retail strategy concepts and their implementation. It aims to present the multifaceted and multifarious questions of retail marketing in two studies, where each study provides a comprehensive solution. Dr. Manoj Kumar Dash is a faculty at ABV-Indian Institute of Information Technology and Management Gwalior, India. He specializes in multivariate analysis, econometrics, and multi-criteria optimization. His research work appears in International Journal of Production Research, Journal of Environmental Management, and Online Information Review. He has won several best paper awards. Dr. Manash Kumar Sahu is an Assistant Professor at ASBM University in Bhubaneshwar, Odisha. His research interests include consumer behavior in retailing, customer relationship management, and digital & social media marketing. He won the Best Research Scholar Award at Berhampur University. Jishnu Bhattacharyya is a Ph.D. Candidate in marketing at the University of Nottingham. He has previously worked as a Project Scientist for IIT Delhi. His research interests include sustainability communication, socially responsible consumption, consumer interactions with technology, and service robots. His work has appeared in academic journals, and he has also co-edited books, co-authored a book, and written case studies. Dr. Shivam Sakshi is a Postdoctoral Associate at the Indian Institute of Management Bangalore. He holds a Ph.D. from the University of Debrecen, Hungary. He has previously worked as Senior Project Training Manager at the National Institute of Rural Development and Panchayati Raj, Hyderabad. His research interests include consumer analytics, retail management, consumption behavior, virtual markets, and rural markets. 606 $aMarketing 606 $aBusiness 606 $aManagement science 606 $aBusiness$xData processing 606 $aRetail trade 606 $aMarketing 606 $aBusiness and Management 606 $aBusiness Analytics 606 $aTrade and Retail 615 0$aMarketing. 615 0$aBusiness. 615 0$aManagement science. 615 0$aBusiness$xData processing. 615 0$aRetail trade. 615 14$aMarketing. 615 24$aBusiness and Management. 615 24$aBusiness Analytics. 615 24$aTrade and Retail. 676 $a658.81 700 $aDash$b Manoj Kumar$01372625 701 $aSahu$b Manash Kumar$01372626 701 $aBhattacharyya$b Jishnu$01372627 701 $aSakshi$b Shivam$01372628 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910734884603321 996 $aCustomer-Centricity in Organized Retailing$93403529 997 $aUNINA