LEADER 01355aam 2200385I 450 001 9910710203603321 005 20160318082758.0 024 8 $aGOVPUB-C13-cc064be6509aa981d73e2b6c04e08dee 035 $a(CKB)5470000002477256 035 $a(OCoLC)945071080 035 $a(EXLCZ)995470000002477256 100 $a20160318d1983 ua 0 101 0 $aeng 181 $2rdacontent 182 $2rdamedia 183 $2rdacarrier 200 10$aPrediction of the long term stability of polyester-based recording media /$fD. W. Brown; R. E. Lowry; L. E. Smith 210 1$aGaithersburg, MD :$cU.S. Dept. of Commerce, National Institute of Standards and Technology,$d1983. 215 $a1 online resource 225 1 $aNBSIR ;$v83-2750 300 $a1983. 300 $aContributed record: Metadata reviewed, not verified. Some fields updated by batch processes. 300 $aTitle from PDF title page. 320 $aIncludes bibliographical references. 700 $aBrown$b D. W$0531489 701 $aBrown$b D. W$0531489 701 $aSmith$b L. E$01386931 712 02$aUnited States.$bNational Bureau of Standards. 801 0$bNBS 801 1$bNBS 801 2$bGPO 906 $aBOOK 912 $a9910710203603321 996 $aPrediction of the long term stability of polyester-based recording media$93499811 997 $aUNINA LEADER 02001oam 2200541I 450 001 9910706147303321 005 20170905155611.0 035 $a(CKB)5470000002454955 035 $a(OCoLC)858248864 035 $a(EXLCZ)995470000002454955 100 $a20130912j199911 ua 0 101 0 $aeng 135 $aurbn||||a|a|| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aDevelopment of three-dimensional DRAGON grid technology /$fYao Zheng, Meng-Sing Liou and Kestutis C. Civinskas 210 1$aCleveland, Ohio :$cNational Aeronautics and Space Administration, Glenn Research Center,$dNovember 1999. 215 $a1 online resource (35 pages) $cillustrations 225 1 $aNASA/TM ;$v1999-209458 300 $a"November 1999." 300 $aPerforming organization: National Aeronautics and Space Administration, John H. Glenn Research Center at Lewis Field"--Report documentation page. 320 $aIncludes bibliographical references (pages 32-35). 517 3 $aDevelopment of three-dimensional Direct Replacement of Arbitrary Grid Overlapping by Nonstructured grid technology 606 $aThree dimensional flow$2nasat 606 $aStructured grids (mathematics)$2nasat 606 $aComputational fluid dynamics$2nasat 606 $aDesign analysis$2nasat 606 $aComputer programs$2nasat 615 7$aThree dimensional flow. 615 7$aStructured grids (mathematics) 615 7$aComputational fluid dynamics. 615 7$aDesign analysis. 615 7$aComputer programs. 700 $aZheng$b Yao$01419617 702 $aLiou$b M. S. 702 $aCivinskas$b Kestutis C. 712 02$aNASA Glenn Research Center, 801 0$bOCLCE 801 1$bOCLCE 801 2$bOCLCO 801 2$bOCLCF 801 2$bOCLCQ 801 2$bGPO 906 $aBOOK 912 $a9910706147303321 996 $aDevelopment of three-dimensional DRAGON grid technology$93534681 997 $aUNINA LEADER 05895nam 22007095 450 001 9910872198703321 005 20250807153238.0 010 $a9783031546501$b(electronic bk.) 010 $z9783031546495 024 7 $a10.1007/978-3-031-54650-1 035 $a(MiAaPQ)EBC31522203 035 $a(Au-PeEL)EBL31522203 035 $a(CKB)32706555400041 035 $a(MiAaPQ)EBC31528103 035 $a(Au-PeEL)EBL31528103 035 $a(DE-He213)978-3-031-54650-1 035 $a(EXLCZ)9932706555400041 100 $a20240708d2024 u| 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aInternational Marketing Research $eA Transformative Approach /$fby V. Kumar 205 $a1st ed. 2024. 210 1$aCham :$cSpringer Nature Switzerland :$cImprint: Palgrave Macmillan,$d2024. 215 $a1 online resource (643 pages) 311 08$aPrint version: Kumar, V. International Marketing Research Cham : Springer International Publishing AG,c2024 9783031546495 327 $aChapter 1. The Nature and Scope of Global Marketing Research -- Chapter 2. Marketing Research in The Global Environment -- Chapter 3. Global Marketing Research Process -- Chapter 4. Preliminary Stages of The Research Process -- Chapter 5. Secondary Data -- Chapter 6. Marketing Research on The Internet -- Chapter 7. Primary Data Research -- Chapter 8. Qualitative and Observational Research -- Chapter 9. Survey Research -- Chapter 10. Development of Scales -- Chapter 11. Questionnaire Design -- Chapter 12. Sampling -- Chapter 13. Simple Data Analysis -- Chapter 14. Advanced Data Analysis -- Chapter 16. Presenting The Results -- Chapter 17. Asia-Pacific -- Chapter 18. Europe -- Chapter 19. Latin America -- Chapter 20. Middle East and Africa -- Chapter 21. North America -- Chapter 22. The Future of Global Marketing Research. Case Studies -- Case I. Starbucks ? Going to the Source -- Case II. Tesla?s Trademark Troubles -- Case III. Segmenting Indian Households -- Case IV. Subaru ? A Problem of Plenty -- Case V.Millennials at Work. 330 $aThis book provides a practical, detailed, and well-documented guide that takes students and market researchers through all phases of developing and conducting global marketing research. This book not only accounts for the recent developments in the scope and extent of global marketing research, but also examines advances in both quantitative and qualitative research techniques, and the impact of the Internet on research in the global environment. It includes coverage of all phases involved in designing and executing global marketing research -- from analyzing the nature and scope of the research to the preliminary stages, gathering data, designing the questionnaires, sampling, and presenting the data. Numerous country-specific examples and case studies will add to the understanding of the concepts laid out in the book. This edition features updates related to leveraging the power of AI, Internet of Things, machine learning, blockchain, robotics, the metaverse, and other emerging technologies that are impacting the way in which marketing research is performed. With an instructor?s manual as well as PPT slides covering major topics within the chapters, in addition to numerous cases, this text provides the most current and relevant information about the global marketing research industry and outlines the necessary techniques that can guide researchers in their work. Dr. V. Kumar (VK) is the Professor of Marketing and the Goodman Academic-Industry Partnership Professor in the Goodman School of Business at Brock University, ON, Canada. Prior to joining Brock, VK has held several Endowed Distinguished Faculty Positions in the U.S., and Distinguished Fellowships across universities worldwide, including the Chang Jiang Scholar, HUST, China. VK has also been honored as a Legend in Marketing through the 10-Volume Legends in Marketing series published by Sage Publications with commentaries from scholars worldwide. Professor Kumar has published over 300 scholarly papers and 30 books, received over 20 Lifetime Achievement Awards, and over 25 Research and Teaching Excellence Awards. The American Marketing Association has instituted the V Kumar Mentorship Award to honor his contributions in mentoring future generation of scholars. Professor Kumar has served as the Editor-in-Chief of the Journal of Marketing (2014?2018) and serves/ served as the Department Editor of POM, the Consulting Editor of JIBS, and the Senior Consulting Editor of Elsevier Marketing Journals. Global Fortune 500 firms have implemented many of VK?s ideas and models in multiple areas of marketing and operations which have resulted in gains of over multi-billion dollars. 606 $aMarketing 606 $aMarketing research 606 $aBusiness intelligence 606 $aTelemarketing 606 $aInternet marketing 606 $aConsumer behavior 606 $aBranding (Marketing) 606 $aMarketing 606 $aMarket Research and Competitive Intelligence 606 $aDigital Marketing 606 $aConsumer Behavior 606 $aBranding 615 0$aMarketing. 615 0$aMarketing research. 615 0$aBusiness intelligence. 615 0$aTelemarketing. 615 0$aInternet marketing. 615 0$aConsumer behavior. 615 0$aBranding (Marketing) 615 14$aMarketing. 615 24$aMarket Research and Competitive Intelligence. 615 24$aDigital Marketing. 615 24$aConsumer Behavior. 615 24$aBranding. 676 $a658.848 700 $aKumar$b V$049360 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 912 $a9910872198703321 996 $aInternational Marketing Research$94174060 997 $aUNINA