LEADER 00989nam0-2200313 --450 001 9910594562603321 005 20221018073904.0 010 $a978-88-8409-227-4 020 $aIT$b2010-5995 100 $a20221018d2009----kmuy0itay5050 ba 101 0 $aita 102 $aIT 105 $aa c 001yy 200 1 $aPetrarca e i suoi luoghi$espazi reali e paesaggi poetici alle origini del moderno senso della natura$fa cura di Domenico Luciani e Monique Mosser 210 $aTreviso$cFondazione Benetton studi ricerche$aCanova$d2009 215 $aXIII, 258 p.$cill.$d30 cm 225 1 $aMemorie$v13 610 0 $aPetrarca, Francesco 610 0 $aLuoghi petrarcheschi 610 0 $aPaesaggi in letteratura 702 1$aLuciani,$bDomenico 702 1$aMosser,$bMonique 801 0$aIT$bUNINA$gREICAT$2UNIMARC 901 $aBK 912 $a9910594562603321 952 $aMON C 883$b819/2022$fFARBC 959 $aFARBC 996 $aPetrarca e i suoi luoghi$91117409 997 $aUNINA LEADER 04257nam 22005535 450 001 9910659478103321 005 20230920192727.0 010 $a9783658382865$b(electronic bk.) 010 $z9783658382858 024 7 $a10.1007/978-3-658-38286-5 035 $a(MiAaPQ)EBC7193355 035 $a(Au-PeEL)EBL7193355 035 $a(CKB)26105674500041 035 $a(DE-He213)978-3-658-38286-5 035 $a(PPN)268208654 035 $a(EXLCZ)9926105674500041 100 $a20230208d2023 u| 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 14$aThe Agile Sales $eSuccessfully shaping transformation in sales and service /$fby Claudia Thonet 205 $a1st ed. 2023. 210 1$aWiesbaden :$cSpringer Fachmedien Wiesbaden :$cImprint: Springer,$d2023. 215 $a1 online resource (254 pages) 311 08$aPrint version: Thonet, Claudia The Agile Sales Wiesbaden : Springer Fachmedien Wiesbaden GmbH,c2023 9783658382858 327 $aCulture change in sales -- The new value chain -- Innovation at exploitative and explorative levels -- The agile cycle: from customer requirements to implementation in sales and service -- Architecture and roles -- Frameworks for sales: Open Space Agility Framewwork, Agile Networks, Design Thinking, Service Design Thinking, Teamcanvas, Scrum, Kanban, Shopflor, Delegations Borard -- Moderating Agile - Meeting occasions and designs in sales: Kick-off, Teamforming, Think New, Planning Meeting, Reviews, Shopfloor Meetings, OKR Meetings. 330 $aAgile principles and frameworks were created for the development of complex products, but they can also be used profitably in sales. This book provides managing directors, sales managers, executives, consultants and employees from service and sales with practical methods that help them to design their sales as a bridge to the customer agile and solution-oriented. After all, flexible, fast and innovative sales and service departments are the only way to retain customers who are willing to change and to win over young "digital natives". Using numerous practical examples, the author shows how and where you can successfully use agile methods such as Scrum, Kanban, Design Thinking, Shopfloor, OKRs and many more. With concrete instructions and helpful tips for a sustainable increase in performance in sales and service and a change in thinking in the interest of the customer. Content Transformation in sales: How to meet the new requirements Agilization in Sales and Service: How the culture and structural change succeeds The agile cycle: from customer requirement to implementation Frameworks with practical guidance: Open Space Agility Framework, Agile Networks, (Service) Design Thinking, Teamcanvas, Scrum, Kanban, Shopflor, Delegation Board The author Claudia Thonet is an instructional trainer and instructional coach (ECA) and has decades of practical experience in organizational and team development in service and sales in large companies and corporations. She trains trainers and facilitators and is an expert in agile culture change. Together with Svenja Hofert, she has published "The Agile Culture Change" (2019) with Springer Gabler. For several years, she has been a pioneer in the transformation of sales areas. This book is a translation of an original German edition. The translation was done with the help of artificial intelligence (machine translation by the service DeepL.com). A subsequent human revision was done primarily in terms of content, so that the book will read stylistically differently from a conventional translation. 606 $aSales management 606 $aPersonal coaching 606 $aMarketing 606 $aSales and Distribution 606 $aCoaching 606 $aMarketing 615 0$aSales management. 615 0$aPersonal coaching. 615 0$aMarketing. 615 14$aSales and Distribution. 615 24$aCoaching. 615 24$aMarketing. 676 $a658.81 700 $aThonet$b Claudia$01315574 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 912 $a9910659478103321 996 $aThe Agile Sales$93032390 997 $aUNINA